Surplus. ERL Resort 2026

November 4, 2025 | Design & Culture by Ed

Of course, if you’ve just watched Kathryn Bigelow’s “House on Dynamite“, looking at ERL’s soldiers might make you feel somewhat uneasy. The fear of nuclear war is, well, omnipresent. But Eli Russell Linnetz’s take on army boys carries the attitude of the infamous 2007 Vogue Italia cover and editorial shot by Steven Meisel, where Agyness Deyn and a troop of golden-retriever-looking fighters undergo a kind of sexual awakening.

Linnetz titled hi resort 2026 collection “Surplus“, referencing the surplus store as a constant presence in “a deep corner of American consciousness.” The designer repurposed surplus stock – pieces he says he’s been collecting for years – and juxtaposed them with his more luxurious interpretations. Think glorious patchworked parkas mixed with camouflage separates, chunky Donegal sweaters, and cool-looking cargos in overdyed fabrics.

The clothes have a lived-in quality – and looking at the lookbook, photographed in Eli Russell’s signature theatrical manner – you can almost smell the sweat and adrenaline that these garments are flavored with.

Collage by Edward Kanarecki.
Don’t forget to follow Design & Culture by Ed on Instagram!

Hey, did you know about my newsletter – Ed’s Dispatch? Click here to subscribe!

Poison Ivy. ERL SS26

July 28, 2025 | Design & Culture by Ed

Eli Russell Linnetz just knows what’s right in the moment. Actually, he creates the moment. Fashion’s current obsession with vintage American prep? ERL did that seasons ago, and created a contemporary playbook dedicated to that trope. Flip-flops? The shoe of the season in the Californian designer’s hands became a whole new statement. Now, Linnetz is ready to explore codes of classical menswear and (poisonous) masculinity. Argyle sweaters, cotton boxers, and grandpa-style knits all got the ERL treatment for spring-summer 2026, with deliberate proportion updates (tapering at the waist, tight at the biceps, and stretched across the chest). The relaxed tailoring could easily be an object of Aldo Fallai’s Giorgio Armani campaigns in the 1980s. But through Linnetz’s lens – literally, because he shoots all the ERL visuals – you can perceive something slightly disturbing, yet absolutely elusive about Christian and Ivy’s, the look-book’s heroes, dynamic. Christian is the king of campus, and Ivy would give anything to be around him – or be him, rather, in “The Talented Mr. Ripley” kind of way. Linnetz’s story follows Ivy as he embeds himself into Christian’s inner circle, with his admiration turning sour and then poisonous, subsequently culminating in an act of violence. Now imagine giving Eli Russell an opportunity to not only design costumes, but also direct a feature film. Cooper Koch could easily be the lead act.

ED’s SELECTION:

ERL Men’s Striped Jersey T-Shirt

ERL Men’s Indiana Baggy Jeans

ERL Cropped Ribbed-knit Cardigan

COS Eva Flip Flops

Collage by Edward Kanarecki.
Don’t forget to follow Design & Culture by Ed on Instagram!

Hey, did you know about my newsletter – Ed’s Dispatch? Click here to subscribe!

The Beach. ERL SS25

June 30, 2024 | Design & Culture by Ed

ERL, next to Bode and Greg Lauren, is the future American classic of fashion. What Eli Russell Linnetz so painstakingly and consistently returns to at his brand is so much more than only about clothes; it’s a feeling, crafted from 2000s nostalgia, unique male-on-male-gaze and a certain theatrical sensitivity. His clothes are Bruce Weber and Abercrombie & Fitch campaigns, blues and surf-rock, Venice Beach and John F. Kennedy Jr. (and also John Schlossberg – JFK and Jackie’s grandson, the internet’s latest obsession). And yet they feel so good – and relevant – in 2024. “I like going back to these benchmark things, even from a historical point of view,” he said, “Where did this outfit come from? I want to solidify the narrative of this look,” he continued, explaining that this season was about defining his take on his forever beloved theme, Americana. The spring-summer 2025 collection is titled “The Beach,” in a nod to the 2000 film starring Leonardo DiCaprio as an all-American backpacker. Linnetz said that his narrative for the season was four boys, Tyler, Jason, Brad, and Chad, leaving water polo practice and stumbling upon a mysterious beach party. Though the looks could also be nods to the people he saw every day growing up in California. “A lot of those movies are just what people wore around me, so I never saw them as film costuming,” he said. “But this season I was reexamining all the athletes, the jocks, and what they wore.” So he made tiny swim shorts and cozy terry knits and transformed his popular swirl jacket into a loose gauge knit with a mohair insert. He made zip-off cargos and sherpa zip-ups. He also turned ’70s posters into charming ’90s airbrush tees, and produced dense and comfy striped tees with extra long-sleeves (“just like a surfer would have”). All that crafted in ERL’s studio (@whitepicketfence) and made in California, from most durable and high-end materials. This is the American dream.

Here are the pieces I would so get to ERL-ify my wardrobe.

ED’s SELECTION:

ERL Multicolor Lurex Argyle Sweater Vest

ERL Coca-Cola Flare Jeans

ERL Striped Appliquéd Wool-blend Sweater

ERL Gradient Rainbow Mohair-Blend Sweater

Collage by Edward Kanarecki.
Don’t forget to follow Design & Culture by Ed on Instagram!

Hey, did you know about my newsletter – Ed’s Dispatch? Click here to subscribe!

ERL: Made In California

April 25, 2024 | Design & Culture by Ed

No one does California story-telling like Eli Russell Linnetz. Now, the ERL designer has taken a step further, and dropped a capsule collection entirely produced in the Golden State. Key shearling pieces came from sheared sheep that roam around the ERL studio alongside shearling waste from local farmers. In tandem with the California-made production, the collection leans into quintessential Americana styles – whether it be through denim or something as simple as plaid boxer shorts. I literally lost my mind for the cowboy sweater. The entire wardrobe is laden with jackets, flared bottoms, shin-length shorts, plaid shirts, heavyweight zip-ups with matching sweatpants, pocket tees and accessories. But the clear standout of the collection are the canary yellow shearling pieces that extend to an oversized jacket, bags and standout $28,000 chaps (hot). With its American-influenced aesthetic, the collection still channels the gritty-meets-sensual sentiments the brand is also known for.

The “Made in California” collection is available now online.

Collage by Edward Kanarecki.
Don’t forget to follow Design & Culture by Ed on Instagram!

Hey, did you know about my newsletter – Ed’s Dispatch? Click here to subscribe!

High School Secrets. ERL AW24

February 7, 2024 | Design & Culture by Ed

There’s just that special “something” about ERL. For autumn-winter 2024, Eli Russell Linnetz returned to his favorite medium, the theatrical lookbook, and told another twisted story around his favorite theme: Californian adolescence. The context for this one was a Venice Beach high school during the late 1990s, and the designer obviously had great fun relating his characters to costumes and then sublimating those into clothes. The care that goes into his storytelling is highly impressive, but just as gripping are the care and details written into the garments. Linnetz was extra stoked to be showing sherpa-lined cotton-jersey pieces that were LA produced for the first time “because that’s our artisanship.” A carefully frayed California souvenir shirt and a washed-cotton combat chino with slyly referential ERL labeling were both close to ideal examples of their relative forms. A group of punk-y, grunge-y pieces hand-fashioned by Linnetz were genius bits of fantasy, just like the adapted vintage items. The collection ended with The-Virgin-Suicides-esque prom couple. The feeling of nostalgia orchestrated by Linnetz is never just for the aesthetics; it leaves you in a certain, hard-to-describe mood of suspense and uncertainty of what happens next.

Collage by Edward Kanarecki.
Don’t forget to follow Design & Culture by Ed on Instagram!

Hey, did you know about my newsletter – Ed’s Dispatch? Click here to subscribe!