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Men’s – Il Nuovo Abito. Zegna AW22

| Design & Culture by Ed

Men’s Milan Fashion Week has officially started! And here’s lesson number one: you just can’t go wrong with Zegna. I know it myself – I’ve got a couple of my dad’s clothes coming from the brand, and really, this brand is not just timeless, but its quality is indestructible. Alessandro Sartori, Zegna’s creative director, embraces what the Italian brand stands for with every season, delivering absolutely desirable, refined and relevant investment pieces for a contemporary man. For autumn-winter 2022, Sartori said he was presenting “il nuovo abito“: the new suit. Yet this collection represented something far bolder than that. It was a tilt at meeting that migration by erasing the categorical imperatives that have long codified menswear. These old-fashioned either-ors include formal and casual, sartorial and sporting, street and fashion, executive and worker, masculine and feminine – all of them habit-forming dichotomies that signpost the traditional menswear roadmap. This shift came in sync with multiple others in Zegna’s landscape. Early last month the company dropped the Ermenegildo from its title and also quietly phased out the really excellent sub-brand Z Zegna in order to combine everything under one mainline menswear empire. The simplification is meant to add emphasis to the Zegna identity, which is now represented by a signifier-logo that sandwiches the brand name within two vicuna-toned strips of brown with a strip of black between them. The logo represents the road that winds through the 100 km2 of land – the Oasi Zegna – that the original Ermenegildo purchased, reforested, and conserved in order to increase the quality of life and wellbeing of the employees and their families at the original Zegna lanificio, which continues to operate today. Another categorical dichotomy that Sartori has worked to blur is that of physical vs digital – fashion-wise, phygital was first coined here back in 2020. Today’s presentation had been planned as what Sartori today called “metatheater – not the metaverse – a combination of cinema, fashion, and live… My goal is a digital background to a live presentation, and I am sure we will do it in June.” The latest offering was shot between the Oasi Zegna and a Milan TV studio over five days. But those clothes don’t need any additional, fancy background. A dark, gabardine jacket that featured an eye-catchingly unorthodox notch lapel construction, no bolstering material in the shoulder, and no buttons at its split cuff. This was worn atop matching pants, vaguely carrot shaped like most here, and the handsome galvanized slip-on ankle boots that were also shown on most looks treading through the snow in the Oasi. Under the jacket was an oatily-toned midlayer that featured a one-sided, curved flap that lent the look a roguish, piratic air. When the model took the jacket off, it turned out that midlayer was a soberly silhouetted technical turtleneck whose curving came from the shape of the zippers running across the body. You could see the fossilized remains of both sportswear and tailoring in the look’s elements, but when worn as an ensemble it did, indeed, look like an outfit that was uncategorizable as either. Other highlights included sharply silhouetted deformalized jackets and pants in ultra-thin padded fabrics, parkas in wool ripstop, and shirting with fabric-soft panels of leather cut into their cashmere whole. Knitwear featured tonal jacquards whose abstract shapes reflected the patches of forest and snow they were shot against. Whether in camel hair, scuba, or cashmere, the shacket-and-pant fusion ensemble – a luxury-chore-jacket-workwear outfit meets supremely-soft pajama – was well represented and made a powerful candidate for Sartori’s post-abito habit.

Collage by Edward Kanarecki.

Less Is (Really) More. Victoria Beckham Pre-Fall 2022

| Design & Culture by Ed

It’s no secret that Victoria Beckham‘s brand had some rough time financially. Wisely, the company scaled-down to its main line, at the same time incorporating a lower price point and limiting the range of new products. Looking at Beckham’s pre-fall 2022 offering, this new approach has a positive effect on the designs. Less is really more. We’ve got great, business-ready tailoring, a fine balance of neutrals and neons (Victoria certainly understands that a wardrobe has to offer different attitudes, depending on the wearer’s ever-changing mood), and languid dresses that come with sexy zip details and erotic cut-outs. All the clothes have that kind of smart discipline about them, which makes it additonally appealing for clients who want to finally exit the too-easy comfort zone of dressing caused by months (actually… years) spent in the pandemic world. And even if the pandemic will last forever, at some point we will all want to dress up a bit more demandingly – even if it’s for another Zoom call.

Collage by Edward Kanarecki.

Signatures. Thom Browne Pre-Fall 2022

| Design & Culture by Ed

People might find Thom Browne’s work monotonous, if they look at it superficially. Gray wool suit, pleated skirt, rakish tie – these distinct Browne signatures are always there. However, Browne rarely does the same thing twice. Sure, he has a very stable gray wool core, but each season he delights in trying out an outrageous new silhouette, a clever in-joke, or a cheeky rethink of an American staple. While this women’s collection carries over motifs from Browne’s men’s pre-fall, including lovely jade floral intarsias inspired by his bedroom wallpaper and a fixation with lobsters resulting in an exceptional Shetland wool lobster skirt – he introduced new whimsical proportions here. A cropped puffer was so short and bulbous it almost looked like a mushroom cap atop slender black trousers. Browne has never made a womenswear silhouette that exaggerates the upper body in this abbreviated way before. Elsewhere, khaki shorts do the opposite for a woman’s lower half; they’re cut wide, loose, and sexless enough to look dementedly funny. The signature Browne suit has evolved, as well: The shoulderpads and the canvas are cut out of the brand’s cropped blazer so that it’s as soft and snuggly as a cardigan, constructed from an elegant black-and-white tweed. The check gray skirt suit in look 28 might seem standard, but look closer and Browne is doing something strangely new: here is a single-breasted blazer with a vest long enough to be worn as a dress and a loose, almost shapeless skirt. For a designer with famously strict tailoring, silhouettes that skim the body and waft in the breeze are practically revelatory. Browne says the suit is “the most important look” of the collection, unlocking an idea that will carry to the silhouettes we’ll see in his autumn-winter 2022 outing in a couple of weeks.

Collage by Edward Kanarecki.

Men’s – Utilitarian Romanticism. Erdem AW22

| Design & Culture by Ed

In his second menswear collection, Erdem Moralioglu goes for streetwear – something you never see in his often dramatic women’s offering. “Utilitarian romanticism” is how the London-based designer summed up his newest creative venture. He has a point: in a world where people wear couture-house joggers to dinner, and even Moralioglu surrenders to sporty dress codes, streetwear is really just daywear. “It’s a boiled fleece hoodie with a tailored, nipped jogger,” he said of the collection’s most informal look, describing those garments exactly like he would his ladylike womenswear. But unlike that womenswear Erdem’s men’s world has a relaxed, almost light-hearted quality about it. The designer has been living in the spring men’s collection since he received the first pieces, and, as he confirmed, “it’s very personal.” While the first collection only started to arrive in stores in November, his recipe of ravishingly-colored knits, corduroy, and printed denim has seen great response from the yet-to-be-defined Erdem men’s customer, and has gone down well with his trusty female clientele, too. This season, he took inspiration from the work of two women, who may as well have played muses to one of his women’s collections: Madame d’Ora, a Viennese portrait photographer and contemporary of Picasso, and Madame Yevonde, a portrait and still-life photographer who worked in London around the interwar era. Together, their subjects, grading techniques, and the latter’s use of color inspired a 1930s-driven collection, which borrowed from the women’s wardrobe of the time, and fused those references in Moralioglu’s contemporary “utilitarian romanticism.” What emerged through Moralioglu’s second menswear proposal was a men’s wardrobe of conventional contradictions: feminine vs. masculine, formal vs. informal, Old World vs. new world. Those dichotomies are hardly new territory in menswear, but through the lens of Erdem – with all its history and romanticism – this menswear brand already feels unique and familiar in a way that gives it a character of its own on a very saturated market.

Collage by Edward Kanarecki.

Euphoric Erotic. Saint Laurent Resort 2022

| Design & Culture by Ed

“Euphoric” and “erotic” – this is how one might describe Anthony Vaccarello‘s resort 2022 collection for Saint Laurent. It’s not only because you can imagine nearly every “Euphoria” character (have you seen the first episode of season 2? Mind-blowing!) wearing all the YSL feathers and sexy, body-conscious silhouettes to their quite dramatic parties (actually, Maddy would perfectly pull it off to school). The collection is totally hedonist and free-spirited, both wearable and spotlight-stealing. There’s a terrific, go-with-the-flow vibe going on here, all high-waisted, floor-sweeping flares, flower power sequins, and hippie headbands. There’s also a confident, palpable sense of sexual empowerment, with LBDs and not so little LBDs bearing all manner of cut-outs and cut-aways, breast-veiling, and other forms of transparency. The model casting also has a message – how smart of Vaccarello to showcase much of this on his long-time friend and house icon Anja Rubik, who has become a fearless advocate for women’s sexual and reproductive rights back home in her native Poland. The collection also mirrors how much the identity of the YSL women was forged through menswear. There’s definitely a heady whiff of those androgynous days when Yves Saint Laurent and muse Betty Catroux shared the same plunge-front shirted, narrow-hipped tailored approach to getting dressed. That was back in the late ’60s/early ’70s, an era iconic to YSL, in which gender fluidity was just one way the old order was rightly collapsing from the challenges thrown down by emancipation, counter-culture, and more bohemian ways of living. Vaccarello isn’t the type to talk endlessly about politics in his work, if ever, but politics are there, without a doubt. What he’s offering here is a clear and confident vision of dressing for a world today that’s equally in flux.

Collages by Edward Kanarecki.