Bottega Veneta has released a stunningly stimulating, pre-fall 2024 collection. It’s so evident that Matthieu Blazy found his groove at the brand: his last runway shows are delightful to the senses. But it’s the pre-collections that really validate whether a designer has formed their vocabulary for a house, and Blazy definitely knows what his direction is. While other brands try to propose total looks and stay in one aesthetic lane, the Belgian designer rather pursuits the idea of style that’s diverse and truly authentic. Bottega Veneta isn’t a brand that intentionally creates Instagrammable products – even though social media is increasingly raving about Blazy’s take on the brand. People are catching up with his celebration of humanity which is conveyed in the striking artisanship Bottega stands for.
For pre-fall, “the initial talk I had with the team was what would’ve been the ready-to-wear of Bottega when they started to make the bags in the late ’60s and ’70s. Of course, the idea was almost to work on something anachronic – we don’t want to go too literal, it was the idea of a modern time traveler.” The development process involved lots of photo research, including in old Interview magazines – “Andy Warhol loved Bottega,” he explained – to see “how people layered and mixed and matched.” It led to results like the suede skirt layered over suede pants, and the trim crewneck and striped collar shirt tucked belted gray jeans. The spirit he was channeling was “bourgeois, but decontracté,” he suggested, pointing to a checked button-down worn with a leather bomber and a khaki twill pencil skirt, and another checked button-down with a full skirt. There is much more to restlessly drool over in this lookbook: the pastel pant suits, the colorful suede intrecciato separates, the homoerotic-coded bandana bag, and a vibrant horizontally striped knit dress with the nubby pile of a carpet. Each piece is a wearable, meaningful artwork – that might be the ethos of Blazy’s Bottega Veneta.
Need a Bottega wardrobe fix?
ED’s SELECTION:
Jodie Mini Knotted Leather And Shearling Tote
Printed Leather Straight-leg Pants
Canalazzo Striped Intrecciato Leather Pumps
Layered Cotton-blend Poplin And Bouclé Shirt
Collage by Edward Kanarecki.
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