Marques Almeida is not a denim label, while it’s not totally a fashion label. With it’s Portuguese roots, London studio and denim love, the designers behind Marques Almeida know what’s buzzing. Their SS14 was a phenomen during the September LFW, and the AW14 was already the hot ticket during the recent Winter season. What really makes Almeida interesting, is that they use denim fabric not in trousers (although their pair of jeans a real fashion experience) but in everything- bras, shoes, sweaters… But denim is not only their favourite fabric. During SS14, we saw a calf leather mini-dress, and the AW14 was mostly made entirely from velvet and cute, shaggy fur (that was covering the sneakers. And they look extremely cool). The Marques Almeida is full of attitude… and it’s the new cool label from London!
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The New Volumes
These two women labels from New York & London are on everybody’s lips right now! Isa Arfen (London) and Rosie Assoulin (NYC), the two brands known for voluminous, joyful dresses and skirts, just showed off their recent collections for AW14… Isa Arfen was inspired with Tina Chow, who is known for her artistic and loose style, and Rosie Assoulin is a perfect fit for all kind of parties: red carpet gala to a casual brunch with the loved ones. And what’s more, these two offer us vibrant prints and strong colours to cheer up the Fall season… Surely, it’s hard not to fall in love with Isa and Rosie and their fresh labels!
Isa Arfen
Rosie Assoulin
Crazy In Love
This best ever Anthony Vaccarello show… It’s a perfect inspiration for Saturday night-out. Sexy leather, cool biker-jackets and very c’est chic coats are seductively attractive. Just remember about the red lipstick, and the party is yours (unless you fall off from these killer heels!). Anthony Vaccarello AW14 from A Magazine
Moody for Artsy-Craftsy
Craftsy-artsy means a bit crafty and a bit artistic. Ok. This is a literal definition. But as you may assume, this trend for AW14 is everywhere in form of knitwear and ethnical techniques. And my biggest fave of the season if talking craftsy is Maki Oh- the Lagos label based somewhere between Paris and London. This niche label is known for it’s African-culture fuse- simple dresses and tops combined with colourful fringes, shaggies and other cool stuff! And their AW14 shoes are… amazing. Who else rocked the craft of knit and ethno chic? Nicolas Ghesquiere at Louis Vuitton, Altuzarra and Calvin Klein…
Louis Vuitton by Nicolas Ghesquiere
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Sew On. Vika Gazinskaya AW14
Well… The most interesting Russian designer, Vika Gazinskya, just went out of ideas. Sorry, but sew-on-badges embroidered on caps and dresses look a bit… Home-made? But not hand-made- rather “sewn because I was bored”. And these trompe l’oil printed dresses and blouses? So Maison Martin Margiela. Even those “tattoos” look deja vu (see Viktor & Rolf Haute Couture for Summer). I thought that Vika was the only future of Russian fashion. But, unfortunately, as you may see, she is getting traumatically boring about her ideas. And that’s a pitty.
Design & Culture by Ed 
