The Void. ERL AW26

Consistent with the wayEli Russell Linnetz typically works, the latestERL collection is conceived as the wardrobe for a self-written film – an imagined narrative designed to channel his current fixations and reflections on contemporary culture. The plot unfolds as a revenge tale set in an elite Swiss international boarding school, where wealthy American students clash with their non-American peers. At its center stands a female protagonist who gleefully destabilizes the lives of the smug, privileged young men who casually dismiss her. Titled “The Void“, the film-collection becomes a vehicle through which Linnetz both lampoons and reanimates the aesthetic codes associated with inherited, so-called “old money” wealth. As he explains, he examines the visual language of trust-fund-baby luxury, contrasting how those with established fortunes actually dress with how aspirants attempt to imitate that image.

The opening and closing looks of his self-shot lookbook feature the narrator clad in garments constructed to resemble censorship bars, framing what lies beneath as if presenting unfiltered testimony. Meanwhile, the male antagonists appear in exaggerated collegiate attire: polos emblazoned with mock heraldic crests, deep red cricket sweaters, varsity jackets, and brightly checked tailoring. In two outfits, knitwear is layered excessively – cable-knit sweaters looped over the shoulders atop already worn argyles – pushing preppy styling into deliberate pastiche. As the narrative matures, the silhouettes shift accordingly, moving toward softly structured tailoring and eveningwear with a flashy 1980s inflection. Voluminous proportions emerge alongside elongated tweed coats distinguished by their richly textured, almost nubby surfaces. Extravagant, high-gloss jewelry by Tom Binns injects a note of rich-kitch. Skunk-like fur appears throughout, amplifying the collection’s nearly parodic take on affluence. Nobody does sociological commentary through the medium of fashion like Eli.

Collage by Edward Kanarecki.
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Surplus. ERL Resort 2026

Of course, if you’ve just watched Kathryn Bigelow’s “House on Dynamite“, looking at ERL’s soldiers might make you feel somewhat uneasy. The fear of nuclear war is, well, omnipresent. But Eli Russell Linnetz’s take on army boys carries the attitude of the infamous 2007 Vogue Italia cover and editorial shot by Steven Meisel, where Agyness Deyn and a troop of golden-retriever-looking fighters undergo a kind of sexual awakening.

Linnetz titled hi resort 2026 collection “Surplus“, referencing the surplus store as a constant presence in “a deep corner of American consciousness.” The designer repurposed surplus stock – pieces he says he’s been collecting for years – and juxtaposed them with his more luxurious interpretations. Think glorious patchworked parkas mixed with camouflage separates, chunky Donegal sweaters, and cool-looking cargos in overdyed fabrics.

The clothes have a lived-in quality – and looking at the lookbook, photographed in Eli Russell’s signature theatrical manner – you can almost smell the sweat and adrenaline that these garments are flavored with.

Collage by Edward Kanarecki.
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Poison Ivy. ERL SS26

Eli Russell Linnetz just knows what’s right in the moment. Actually, he creates the moment. Fashion’s current obsession with vintage American prep? ERL did that seasons ago, and created a contemporary playbook dedicated to that trope. Flip-flops? The shoe of the season in the Californian designer’s hands became a whole new statement. Now, Linnetz is ready to explore codes of classical menswear and (poisonous) masculinity. Argyle sweaters, cotton boxers, and grandpa-style knits all got the ERL treatment for spring-summer 2026, with deliberate proportion updates (tapering at the waist, tight at the biceps, and stretched across the chest). The relaxed tailoring could easily be an object of Aldo Fallai’s Giorgio Armani campaigns in the 1980s. But through Linnetz’s lens – literally, because he shoots all the ERL visuals – you can perceive something slightly disturbing, yet absolutely elusive about Christian and Ivy’s, the look-book’s heroes, dynamic. Christian is the king of campus, and Ivy would give anything to be around him – or be him, rather, in “The Talented Mr. Ripley” kind of way. Linnetz’s story follows Ivy as he embeds himself into Christian’s inner circle, with his admiration turning sour and then poisonous, subsequently culminating in an act of violence. Now imagine giving Eli Russell an opportunity to not only design costumes, but also direct a feature film. Cooper Koch could easily be the lead act.

ED’s SELECTION:

ERL Men’s Striped Jersey T-Shirt


ERL Men’s Indiana Baggy Jeans


ERL Cropped Ribbed-knit Cardigan


COS Eva Flip Flops

Collage by Edward Kanarecki.
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NET-A-PORTER Limited

Heartthrob Appeal. ERL AW25

For ERL‘s autumn-winter 2025, Eli Russell Linnetz dialed down on the usual theatrics, and came up with a collection for the Cooper Kochs of the world. By that I mean the guys with naturally-born, red-carpet-heartthrob swagger that can equally pull off a ready-for-Gstaad ski-look or a Giorgio Armani luncheon in a perfectly-cut jacket and flared denim pants. The ultimate highlight coming from the Venice Beach-based designer? The menswear accessory that’s hopefully having a grand return: the cummerbund. He styled it over a black shirt and oversized pleated pants a black shirt, and finished the look with a cocoon-shaped duvet jacket. I like this new direction at ERL.


ED’s SELECTION:

ERL Zebra-Print Quilted Puffer Jacket


ERL Donegal Polo Sweater


ERL Multi-Logo Intarsia Sweater


ERL Silk-Wool Swirl Knit Hoodie


ERL Bicolor Swirl Hoodie

Collage by Edward Kanarecki.
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The Beach. ERL SS25

ERL, next to Bode and Greg Lauren, is the future American classic of fashion. What Eli Russell Linnetz so painstakingly and consistently returns to at his brand is so much more than only about clothes; it’s a feeling, crafted from 2000s nostalgia, unique male-on-male-gaze and a certain theatrical sensitivity. His clothes are Bruce Weber and Abercrombie & Fitch campaigns, blues and surf-rock, Venice Beach and John F. Kennedy Jr. (and also John Schlossberg – JFK and Jackie’s grandson, the internet’s latest obsession). And yet they feel so good – and relevant – in 2024. “I like going back to these benchmark things, even from a historical point of view,” he said, “Where did this outfit come from? I want to solidify the narrative of this look,” he continued, explaining that this season was about defining his take on his forever beloved theme, Americana. The spring-summer 2025 collection is titled “The Beach,” in a nod to the 2000 film starring Leonardo DiCaprio as an all-American backpacker. Linnetz said that his narrative for the season was four boys, Tyler, Jason, Brad, and Chad, leaving water polo practice and stumbling upon a mysterious beach party. Though the looks could also be nods to the people he saw every day growing up in California. “A lot of those movies are just what people wore around me, so I never saw them as film costuming,” he said. “But this season I was reexamining all the athletes, the jocks, and what they wore.” So he made tiny swim shorts and cozy terry knits and transformed his popular swirl jacket into a loose gauge knit with a mohair insert. He made zip-off cargos and sherpa zip-ups. He also turned ’70s posters into charming ’90s airbrush tees, and produced dense and comfy striped tees with extra long-sleeves (“just like a surfer would have”). All that crafted in ERL’s studio (@whitepicketfence) and made in California, from most durable and high-end materials. This is the American dream.

Here are the pieces I would so get to ERL-ify my wardrobe.

ED’s SELECTION:


ERL Multicolor Lurex Argyle Sweater Vest



ERL Coca-Cola Flare Jeans



ERL Striped Appliquéd Wool-blend Sweater



ERL Gradient Rainbow Mohair-Blend Sweater

Collage by Edward Kanarecki.
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NET-A-PORTER Limited