Tina Modotti. Erdem SS20

This season, Erdem Moralioglu‘s collection was inspired by Tina Modotti, who photographed Mexico’s sights and people’s daily life, simultaneously participating in bohemian circles with Mexican intellectuals and artists such as Frida Kahlo and Diego Rivera. Erdem characterized his spring-summer 2020 muse as “a romantic and revolutionary, a woman of principle. Each outfit was like a postcard from a part of her life.” The pictures of Modotti’s life were the main reference behind Erdem’s voluminous, vibrant proportions, the exaggerated shape of yoke blouses, hand-made floral embroideries and the gorgeous fringed shawls. “It was the waistless-ness, tiers, the combination of Victorian dress and traditional dress that interested me,” he said. The season’s colours appeared to be as bold as the silhouette. Erdem had spent time at the Casa Luis Barragán in Mexico City, which already suggests the palette: the amazing, saturated cardamom, yellows, and pinks. Stunning.

Collage by Edward Kanarecki.

Vibrant. Erdem Resort 2020

Erdem’s resort 2020 lookbook was a collaboration with Ibrahim Kamara, a London-based stylist, who’s best pals with Madonna. They worked together with the photographer Sam Rock to create the sense of vibrance, energy and motion in the poses of the girls as they work their typically Erdem floral prints, billowy sleeve and headwraps. There’s more: over-sized bows, printed tights to match dresses, and polka dots (lately favoured by previosly mentioned Madonna, who wears the ones from Erdem while promoting Madame X). What stands out most? The ethereal, yellow gown, all embellished with floral motifs. Just beautiful.

Collage by Edward Kanarecki.