The Well Of Loneliness. Erdem SS25

This season, Erdem delivered one of his best collections… ever. It’s just felt breathtakingly beautiful without being frou-frou. There was an aristocratic, yet romantically decaying quality about it. And between the lines, a meaningful context that didn’t make the spring-summer 2025 collection feel heavy with history as it often happens with Erdem Moralioglu’s work. The title page of Radclyffe Hall’s “The Well of Loneliness” was printed on cavas and sewn as a badge of honor to the cuff of every suit – with a monocle pinned to each of the lapels. The novel was notoriously banned by the British government in 1928 for its portrayal of a female character called Stephen and her lover Mary. “Radclyffe was born Marguerite, and went by the name of John,” said Moralioglu. “What I was most interested in was how intensely she was masculine, and how feminine Una was.” Una, Lady Troubridge, who mostly wore pretty dresses, was reflected in the flapper-ish eveningwear bedazzling with chandelier crystals and fragile cotton. Trouser suits were an ode to Radclyffe. The collection resonated with the audience, and marked another great moment of this London Fashion Week.

Collage by Edward Kanarecki.
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Exuberance. Erdem AW24

 

Erdem Moralıoğlu is at his best when he leaves behind his comfort zone of florals and regality. In the halls of the British Museum, amidst the ancient grandeur of the Parthenon Marbles, a modern muse was reborn through imagination of the designer. As the autumn-winter 2024 fashion show progressed, a vivid homage to the American-Greek soprano Maria Callas and her iconic debut as Medea at La Scala in Milan unfolded. From the pea-green opera coat with its extravagantly exaggerated collar at the start to the same silhouette at the finale, this time strewn with a rose print on white satin, but quilted, almost like the memory of a 1950s housecoat, this certainly was an exuberant Erdem moment. In between we had the designer’s extended tribute to Callas, her greatness, her status, and style “almost as a pop idol of the ’50s,” as he put it. The complex psychologies of extraordinary women of the past have always been the fuel for Moralioglu’s layered design approach; the plots always blending into his own design narrative: a romantic, flowered, maybe raw-edged recasting of formal social-occasion dress codes. Callas’ wardrobe – the tiny-waisted, full-skirted dresses; draped scarf necklines; swing coats – were in full force. Carmine red dresses, roses attached to the toes of slingbacks, as if thrown at her feet onstage, and then satin pajamas and shoes evoking marabou slippers were yet another hints we are looking at a modern-day interpretation of a legend’s wardrobe.

 

 

Collage by Edward Kanarecki.
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