Gucci

Shocking green carpet with a huge red snake – that was the first thing Gucci’s guests saw, minutes before the spring-summer 2017 show started. But they didn’t have a long break from Gucci extravaganza, though. Just a few weeks after the spectacular anglomania splendour in London, Alessandro Michele, brand’s creative director, presented a show for men which was into this season’s motif, so travelling. Like Prada, Michele challenged himself to make his collection not a literal rip-off of oriental kimonos, but something more eclectic and meaningful. In fact, his “travel” is something totally different. “I hate to travel,” he said backstage, confusing everyone. Still, he loves travelling from aesthetics to aesthetic, mentally, not physically. “You can travel in different ways,” mused Michele. “With a book, you can travel. If I change the tapestry of my chair, I sit and I travel.” To an extend, it’s true – with a whole lot of tapestry, embroidery and embellishment, his menswear collection was a diversified version of a voyager’s wardrobe. Leather bombers with colourful dragon heads, rich, velvet coats, satin kimono jacket, Asian patterns featuring Donald Duck – like a treasure chest of cheesy souvenirs from around the world. Essentials, like biker jackets or turtlenecks, were pimped up with florals and marine stripes, while the classical horse-bit loafers were styled with fish-net tights (nothing surprises me anymore during men’s fashion month, honestly). As eclectic as it could be – that’s Alessandro’s world.

Just a few weeks before Britain’s choice whether to remain in European Union, London has suddenly become the capital of resort 2017 collections. Firstly, Dior showed its mild collection in Blenheim Palace; secondly, Alessandro Michele, the creative director of Gucci, proved that Italian fashion goes in pair with anglomania. Covered with dark-green, needlepoint cushions, the famous Westminster Abbey was transformed into a venue for the most eccentric Michele’s show up to date (note: every show by Gucci gets even more peculiar and twisted…). Gucci girls and Gucci boys went down the Gothic church, all bold and playful, reivisiting cult fashion tribes of London. From Camden Market loving geeks to Rolling Stones fanatics in slim denim trousers and t-shirts (with old-school GUCCI logos – next season’s must-have), Alessandro praised Britain’s biggest style eras in this extremely non-chalant outing.

“To dive in this gothic sea of inspiration!” he began. “The punk, the Victorian, the eccentric—with this inspiration, I can work all my life!” The former, origing from Vivienne Westwood’s rebellious times of SEX boutique and Sex Pistols costumes, was reflected in tartan ball gown and badass, yet classy attitude of the clothes. One of the jackets was a perfect Victoriana sleeve sample, but all in baby-pink astrakhan fur; Thatcher-era Kensington grannies crossed the abbey during the show, wearing printed silk dresses and foulards on their heads; there was even a Spice Girl moment which will be remembered for long in the industry – rainbow striped platform sneakers HAPPENED, spicing it all up. It’s not a surprise that Alessandro thought of Scottish kilts, too – they were worn casually with lady-like, blue pea-coats. Chic, right?

Looking at this collection, you might be confused with all that opulence of topics, and even doubt whether this is still about so-called “good taste”. But Alessandro Michele, who made the ready-to-wear sales spike in this 95-year-old Italian brand, blurs the term. In fact, these outfits remind me of great, vintage-selling Instagram shops, which are loved for the extraordinary styling. Let me recommend you @the_corner_store – check it out by the way. .

Back to Gucci. While writing this, I’m listening to Siouxsie & The Banshees “Face to Face”, and I’m authentically feeling the mood conveyed by Michele. It’s rock’n’roll, slightly alternative, very theatrical – breaking the rules and even the system. Of course it’s not as radical as Westwood and McLaren – but it’s a leap away from all this safe minimalism which is trending for the last few years. And if I mention that I’m watching the second episode of 80s favourite comedy show, Absolutely Fabulous, starring Eddy and Patsy, you can imagine the affair I feel with this collection. Glam, over-the-top effect and never-mature clubbing lifestyle. I love it! Although Alessandro is an Italian, who loves embroideries and lace, he’s also an anglomaniac, obsessed with unconventional youth and aristocracy-meets-punk thing England is famous of. “You are part of the culture of Europe!” exclaimed the designer backstage, showing his love for British art, fashion and music side. I’m quite sure that if all the Brits take a peek at this collection, they will be sure about their vote during the referendum coming this month.