Fin. Balenciaga AW25 Haute Couture

This haute couture season proves that fashion indeed needs a reset – and the seismic shift of designer departures and new appointments is a healthy cleanse of the system. Chanel’s final pre-Matthieu Blazy show, coming from the overstayed, post-Virgie Viard studio, looked and felt like a parade of dusty, beige utensils that found their way out of a cupboard. Demna‘s final act for Balenciaga, although high on farewell emotions, did convince me that it’s really time to move on. Whatever his Gucci will be, it should definitely operate on a different methodology than the one he created at Balenciaga. It’s understandable he chose to close his chapter at the maison with a collection that was one big bowl of reheated nachos, from the model casting (from synonymous-with-the-brand Isabelle Huppert to on-the-nose Kim Kardashian) to the line-up’s overall look, a Frankenstein hybrid cross-pollinated by the Georgian designer’s idiomatic volumes and proportions, and Cristobal’s archival tropes. But somehow I hoped Demna’s Balenciaga fin would be a one last conceptual stretch, like a dress made from hundreds of meters of taffeta draped on the model a few minutes before the show, or the memorable “Parliament” show.

Nevertheless, here’s to Demna’s new chapter at Gucci, and as for Pierpaolo Piccioli: the Balenciaga floor is yours.

Collage by Edward Kanarecki.
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Recession-Chic. Balenciaga Pre-Fall 2025

For Balenciaga‘s pre-fall 2025 collection, Demna isn’t only the creative director – but also the photographer. The newly-released lookbook is basically a roll of unretouched, fitting photos, taken with an iPhone. Not that Balenciaga didn’t have a budget for Juergen Teller or Mark Borthwick, but this is a signal: recession is here, and it’s hitting the fashion industry. Far-fetched destination shows also don’t feel right at this very moment.

This savvy mode appeared to be the right medium for Demna. This collection is the essence of his Balenciaga, stripped from flashy moments or big statements. The only gloss you can find is in the merch-like t-shirts depicting the brand’s ambassadors, from Isabelle Huppert to Nicole Kidman. Just brilliant and truly witty. I also loved the straightforwardness of the collaboration with Scholl: the spike-heeled sandal mule is both fashion-forward and orthopedic. The collection was primarily about Demna’s love for dystopian deconstruction: take the jersey underpants sliced open to be worn as micro-skirts and swathed mega-scarves made from cut-up coats and trenches. These looks – and the cocoon-ish, Cristobal-ish echo behind them – are very recession-chic.

If you’re not into recession yet (ha-ha), here are some of my favorite Balenciaga pieces you can get.

ED’s SELECTION:

Balenciaga Le City Small Textured-leather Tote


Balenciaga Technoclog Rubber Mules


Balenciaga Asymmetric Draped Cape-effect Pleated Crepe Dress


Balenciaga Poplin-trimmed Leather Pumps


Balenciaga Oversized Asymmetric Cotton-twill Trench Coat

Collage by Edward Kanarecki.
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Mothering. Balenciaga SS24

With his spring-summer 2024 Balenciaga fashion show, Demna reminds once again that he’s a contemporary fashion visionary. “I have to be me. I can’t repress my creativity. I can’t castrate my vision. I just can’t do those things. It’s not me. So this collection is a celebration of everything that I love about fashion”, the designer said. Demna was coming off a year during which, he said, “I felt very alone.” In reaction, his latest show was a gathering of “the people who have meant most to me in my personal and professional life,” from his mother, who opened the show, to his husband Loïck Gomez, also known as BFRND, who wore the finale wedding dress, and mixed and scored the soundtrack featuring Isabelle Huppert reading out the instructions for tailoring a jacket. There were a whole lot of hot topics to unpack. When Demna talks of what he loves about fashion, he defines it in opposition to luxury. Some of his people were carrying faux passports with boarding cards to Geneva (where he lives) slotted into them – they were Balenciaga wallets, in fact. “Because it’s more about identity, to me,” he said. “I questioned a lot about that: How is fashion created? For me, I have to be honest: I don’t care much about luxury. I don’t want to give people a proposition to look like they’re rich or successful. Because ‘luxury’ is top down, and what is often seen as quite provocative about me is – I do bottom up.”

As for the clothes, it’s all about the quintessence of Demna’s trademark style: humungous tailoring, oversize hoodies and jeans, sinister leather coats and military camouflage were represented. So were plissé evening gowns, floral prints, bathrobes, motorcycle leathers. Vintage trenches and bombers were cobbled together with four sleeves apiece. Multiple evening gowns were made from multiple old evening gowns—black velvet, fuchsia satin, glittery gold. Demna’s jokey accessories were everywhere: Balenciaga sneakers grown even more absurdly vast than ever; supermarket grocery totes reproduced in leather; marabou-trimmed men’s kitten-heeled boudoir slippers, and hand-carried shoes converted into clutch bags. With all his favourite people on the runway – starting from Cathy Horyn and Renata Litvinova and ending on Elizabeth Douglas and Amanda Lepore – it seemed that Demna was truly proud of the collection.  “What I showed today was probably my most personal and my most favorite collection, because it was about me; it was about my story.”

Collage by Edward Kanarecki.
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Haute Armor. Balenciaga AW23 Couture

With his third haute couture collection for Balenciaga, Demna reminds the industry that he continues to be a resonating force of fashion power – and gracefully highlights, why couture is still so important. “Making clothes is my armor,” the designer said. At the end of the show, staged at Balenciaga’s historical boutique-slash-atelier on Avenue George V, Eliza Douglas, walking in a shining chrome-laminated 3-D printed bell-skirted suit of armor, reminded Demna of Joan of Arc – and also of himself. “Maybe she wouldn’t have been burned at the stake for wearing men’s clothes if she was wearing that,” he remarked. “Because all my life I suffered because of what I wear.” Whatever inferences to embattlement, self-protection, and resilience might have been fleetingly caught in that conversation, his main point was that being immersed in making clothes is his happiest place. “Couture to me is specifically about clothes. There was a narrative that somehow happened by itself. It was kind of making a bridge between the past and now, which is the reason I wanted to do it from the beginning.” The collection opened with a replica black velvet Cristobal Balenciaga haute couture dress. It was worn by the equisitely elegant Danielle Slavik, who orginally modeled it for Balenciaga himself. Grace Kelly ordered it, with its integral pearl necklace, for her 4Oth birthday. Slavik had told Demna that it was her favorite dress ever. His to and fro between tradition and innovation began with his own fascination with tailoring. For a start, he probed the structure of tailoring for day. He who shot to fashion fame by making jacket shoulders humungous now made them disappear altogether, cutting wide funneled necklines into narrow women’s coats and jackets. That idea, he said, had come from turning jackets upside down. In one way, it read as a couture elevation of the suiting inversions he’d started in ready-to-wear. In another, it was surely a nod to the founder’s signature obsession with sculpting dresses to frame the beauty of his clients’ faces.

Menswear occupied an extensive section of the collection. It took in ultra rigorous black-tie formality and normal seeming business suits, right through to couture treatments of all the casual generics Demna’s been known for since day one. Menswear traditionally played no part in haute couture, it should be remembered. Silhouette-wise, with his extended-toe shoes poking out from trousers and jeans, it all appeared to be not so different from Demna’s signature ready-to-wear. In fact, he said, a slew of hidden trompe l’oeil hand-crafted techniques had been lavished on garments; there was oil-painting on fabric to imitate fur and printing on Japanese denim to mimic Prince of Wales check, as well as “windswept” raincoats and mufflers sculpted to look as if they were caught in a storm. “Because I like the couture that you see, and I like the couture that you don’t see. What’s really important is the techniques that maybe aren’t so visible. That’s a big part of who I am, and who Cristobal Balenciaga was, too. So I wanted that balance. Couture shouldn’t always be in your face, and like ‘this is a gorgeous dress.’” But there were gorgeous dresses, too. Isabelle Huppert came out in a heavily-pailletted full-skirted black dress like some gothic Infanta. Renata Litvinova’s candy-pink gown was a Balenciaga Barbie moment. There were others which, again, looked as if they’d been caught in movement; a taffeta neckline dramatically blown to one side, a slick black twist of a thing spiraled around the body. Some of it had been made in a complicity between advanced technology and the human hand, like the red lace dress that became a stiff bell-shaped filigree. All this is just as costly as anything traditionally haute couture, while being super-stimulating and truly breathtaking.

Collage by Edward Kanarecki.
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Red Carpet. Balenciaga SS22

Demna Gvasalia returned to Paris Fashion Week with his Balenciaga, and to all the others: game over. He won the week. Again, he’s a genius. “Well,” remarked Gvasalia, with a considerable amount of laconic understatement, “we needed something fun to happen.” For spring-summer 2022, he staged a fake red carpet celebrity-studded, movie-style premiere event and a real one. “I’ve wanted to do a premiere concept where the guests would be the show for many seasons,” he said. “It was nice to have a social occasion again. I hoped it would make people smile.” It was hysterical – in the best possible way. The regular fashion show audience was seated inside the Théâtre du Châtelet at 8 p.m., watching a big-screen livestream of the red carpet arrivals going on in a tent outside. Soon, it was clear that everyone was in on the joke: the familiar Balenciaga tribe of Demna’s house models, lining up to pose in character as celebrities; actual celebrities lining up to pose as models; celebrity models posing as celebrity models. Cardi B and Offset! Dev Hynes! Naomi Campbell! Juergen Teller and Dovile Dryzite! Ella Emhoff! Elliot Page! Isabelle Huppert! Live TV camera feeds zoomed in on faces, raked outfits, shoes, spiky boots, jewelry, and bags. Paparazzi bayed orders. Handlers moved people on in a perfectly performed real-not-real control of lens-hoggers. Inside, hilarity broke out. Numbered looks popped up on-screen. And everyone looked drop-dead glamorously amazing, each to their own, working gigantic gowns, severe-chic sequin columns, outsize black tailoring, skinny bodysuits, fan-pleated dresses, boas, oversized jeans, track pants, evil shades, angular printed-out loafers, monstrous cyber-goth platforms.

Eventually, Demna himself – in a full black face veil, hoodie, and jeans, brought up the rear. “It’s more like a music or movie business, in the way you can convey things,” he said. “I like exploring these borders.” That’s the attitude designers should have in 2021. What the Balenciaga audience didn’t know: the red carpet performance of the spring-summer 2022 collection was the buildup to an actual film premiere of The Simpsons/Balenciaga, in which Marge and Bart (not to spoil the plot) end up modelling in Paris. “Because I’ve always loved The Simpsons, for its whole tongue-in-cheek nature and the slightly romantic-naive side to it” he approached the producers without much hope that they would ever want to collaborate. “But in fact they did. They saw the blue show – the Parliament one – and liked it. Matt Groening’s been amazing,” he said. The fame of Demna and Balenciaga has spread all the way to Springfield. After this, who knows what worlds he’ll conquer next. Whatever he does, I’m in awe.

Collage – or rather fake magazine layout! – by Edward Kanarecki.