Passion. Maryam Nassir Zadeh SS19

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Take a look at Maryam Nassir Zadeh’s spring-summer 2019 collection, and then at her Instagram posts from this summer. You will instantly understand, that the designer’s fashion is ultimately all about her, and her style. Whether in Italy, Greece or New York, Zadeh’s everyday style is equally spontaneous and idiosyncratic. Whether it’s a zebra bandou, a maillot or a wraparound triangle top – clothes that you rather associate with beachwear – the designer incorporates these summer pieces into her daywear. With a flamenco-ish skirt or a pastel-pink camisole. Or even a beige, loosely fitted blazer. What I especially loved about this collection is the passionate, Pedro Almodovar-esque colour palette. Think juicy red and deep blue. Maryam’s brand is embraced by her pack of friends and beloved female artists (like Ana Kras and Hailey Benton Gates, who walked the runway), and women who are very much like them. That’s why, without much fuss and PR presence, Maryam Nassir Zadeh’s clothes (and leather goods) are in constant demand.


Collage by Edward Kanarecki.

#InstaLOVE – March 2018



I am an Instagram maniac and I openly confess that I spend too much time on filtering my feed. But it’s irresistible, when you have so many great accounts to follow! If you are ready for a dose of beautifully curated walls, inspiring photos and delightful shots – see my March recommendations!


@maryam_nassir_zadeh / And again, I’m writing about Maryam! Her fashion is as captivating, as her feed, filled with those tiny day-to-day details, showroom moments, Moroccan souks and occasional outfit pics (they’re the best).


@benjaminbruno_ / Benjamin Bruno is the stylist behind brands like Loewe and some of the best editorials in e.g. Self Service. Don’t expect anything usual from him – those are visuals to love for days.


@miragemagazine / Another cold, grey day? Well, the summer mood captured by Mirage Magazine is here to cure your winter-ish spring melancholy.


@charlieengman / In his photography, Charlie Engman captures reality, which in fact isn’t that usual. Some of those pictures will make you feel uncomfortable, while others – like the one with the deer – will keep you staring for a long time!


@adrienchenel / Adrien Chenel is not only an antiquaire, but an antics collector who takes photos of his ancient finds in a very chic, Parisian way. With a drink, with a cigarette or with a beautiful friend. You want one of those Roman hands right away.

AND, if you want to follow one more account on Instagram… why don’t you follow, ta-da, @designandculturebyed?

Handpicking Dressing. Maryam Nassir Zadeh AW18

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It’s the post-fashion-month marathon chill that really lets you look back at some of the season’s best, yet off the radar, collections. I’m always impressed with Maryam Nassir Zadeh‘s work, whether we’re speaking of her New York boutique that sells a well-curated bunch of favourite designers, or the ready-to-wear brand she designs herself. This season, Maryam introduces ‘handpicking dressing’ – so a very spontaneous, artistically oriented, but laid-back way of wearing clothes. Brief examples: a sari top over a sweater dress, acid-green pants and Western boots, shiny prairie dress topped with glass heart necklace. But for Nassir Zadeh, not only the clothes matter – it’s also the authenticity. “There’s so much minimalism out there, and I’m such a fan of minimalism, but people copy each other so much. So to make something your own and make it personal with something from the heart, with a unique touch, that’s authentic. It tells a story.” Here, she points out the usage of the most contrasting textiles, wearing the quirkiest jewellery and the cutest mini-bags. It might all sound like a description of a desperate identity seeker. But no – Maryam Nassir Zadeh actually does the most elusive, sensual and wearable fashion in New York. With love and passion.

Can’t wait for the autumn-winter 2018 to hit the stores? You better get hold of those  candy pink Agnes boots or spring-ready Sophie sandals in lemon by the designer.



Collage by Edward Kanarecki.