AGELESS

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 Joan Didion in Celine SS15 shot by Juergen Teller

Whoever said that 60+ women can’t have fun with FASHION, really lived a dull life of boredom. Fortunately, this stereotype is officially broken since Tuesday, when the new summer campaign by Céline was realeased. The 81 year old American writer, Joan Didion, stars in this specific campaign shot by Juergen Teller. After the first preview, the internet broke. Wearing dark sunglasses, Joan looks smart, chic and sharp (even sharper than some teen-models). For the creative director of Céline, Phoebe Philo, that’s a smart move – since the beginning of her career, Phoebe designs clothes for all women. Not only for 20 – 30 girls, as some designers do. And now, with this campaign, she proves that every women, regardless the age, counts in the fashion world, and in her label.

But in reality, it’s not the first time 60+ women appear in fashion – the truth is, that this happens pretty often nowadays. Iris Van Apfel, 94 year old interior designer and businesswoman, wears Comme des Garçons and Yohji Yamamoto on daily basis – in 2012, Iris was present on the cover of Dazed & Confused magazine, wearing incredibly bold dresses and head-covers. The other mature beauty is Linda Rodin (63). She owns the beauty brand, Rodin Olio Lusso, known for using natural ingredients in all of their cosmetics. And in the free time, she stars in The Row’s look-books! Also, we can’t forget about Rei Kawakubo (74), the Japanese fashion genius who created Comme Des Garçons in 1973. She is the woman that pushes the boundaries of imagination through her mindful, intellectual collections. Fashion would never be so dynamic and creative without her input. And, just like all of these inspiring women, she’s not planning to slow it down. Surely, now you won’t say that your grandma is „too old“ for FASHION… (originally published on nuicons.com)

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Iris Van Apfel in Dazed & Confused

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Rei Kawakubo

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Linda Rodin in The Row Pre-Fall 2014 look-book

Comme des Garcons / Advent 2014

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Advent 2014 starts, specially for Design & Culture by Ed! Up till Christmas, our favourite 2014 fashion moments are going to be highlighted on the ALAÏA BEIGE… for the 1st of December, we chose Comme des Garcons SS15 by Rei Kawakubo for the strongly anti-political collection & magical hair by Julien d’Ys. “Maybe it’s not hard to live between the world of kids and world of adults? Maybe we shouldn’t initially think of red as blood, but more of love? Rei Kawakubo, the poet of fashion, asks us again a strong question”. – from the review of the collection, published earlier this year.

Red Queen. Comme des Garcons SS15

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Why brilliant fashion designers, a notoriously nonanalytic breed, sometimes succeed in anticipating the shape of things to come better than professional predictors, remains one of the most obscure questions in history and, for the historian of culture, one of the most central.” said Marxist historian, Eric Hobsbawm. This sentence perfectly introduces you to Rei Kawakubo’s extraordinary summer, full of blood and roses. Very theatrical it was the SS15 for Comme des Garcons was very politically-historically connected. We switch from 2014 to 1914. Pain, wars, love, favourism, feeling, power- all of these things left a clew in those massive pieces. There was not even a major variation in reds; it was the same rose red, or poppy red, expressed again and again in widely different textures and silhouettes that ran like exploded and tattered versions of an invented history, one of Kawakubo’s own making. It was all RED. And very dramatic and deep. The hair reminded me of Alice in The Wonderland‘s big-headed queen while the exaggerated hoodies felt like The Red Riding Hood. Maybe it’s not hard to live between the world of kids and world of adults? Maybe we shouldn’t initially think of red as blood, but more of love? Rei Kawakubo, the poet of fashion, asks us again a strong question.

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