#2015 – Jacquemus

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So, 2015 approaches its end, and it’s the perfect time to look back at the fashion designers who really made the cut this year. New York, London, Milan and Paris are full of great minds – but some of them have truly changed the course of trends, or rather the tendency for anti-trends. In my subjective choice, I searched for both, individualism and something more than “fashion”. 2015 is a year of designers, who made their creative vision a contemporary philosophy of everyday dressing and, of course, beauty.

Simone Porte Jacquemus is the guy who made Paris feel the youth – his childlike, fairy-tale vision and dreamy fashion shows are filled with emotions and unconventional chic. His collections trigger controversy, even though they reminisce childish, naive and even primitive way of being. What’s more, his namesake label, Jacquemus, is sold by the most influential boutiques and on-line stores worldwide. And 2015 has been his most daring year to date.

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AW15 – Dadaistic silhouettes and primitively masked faces. Barefoot models. Naive nudity. Simone Porte Jacquemus continues his “childish” fashion journey, keeping his AW15 arty. With faces painted by Sebastien Bieniek, which felt very abstract and eerie at the same time, the collection provokes. Explaining that he wanted to capture some of the instinctual feel of being a child, the designer said: “I cut jackets like little kids will do—sometimes the cut is weird, there is just a half top. I like this randomness.”  The whole collection, full of exaggeration and peculiar sex-appeal felt even more artistic and disturbing when you looked at the venue directed by Alex de Betak – dilapidated walls and kemping chairs felt on-point while accompanying the clothes. Escapism at its full strength.

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Resort’16 – The country-side environment perfectly fits the  minimal collection shot in the rural province of France, full of lavender scrubs and sunshine. The clothes which were based on asymmetric confusion and exaggerated silhouettes (Jacquemus’ ultimate signatures) had an feminine allure about them – just like the Joana Preiss standing in the field of wheat.

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SS16 – This collection is different from all up-to-date. The Jacquemus girl used to be a cheerful Frenchie from Marseilles, wearing over-sized tops and striped pantaloons. This season, this girl is not that smiley anymore. In the dreamlike theatre that Simone prepared, the whole mood felt rather melancholic, and very poetic. The whole “performance” felt psychodramatic, as a young child (the designer’s cousin, Jean) pushed a large, red ball of fabric across the stage, and Jacquemus himself appeared, leading a white horse. Then, the models came out, wearing signature, colour-block dresses and silhouette-deconstructing coats. “We know me for my smile and my sunshine and my (love of the) seaside,” Jacquemus said, reflecting on his fashion that we know from the past seasons. Also, he admitted that the atmosphere of this season was different. “The girl was not dark, she was quite fresh – but you can see a little tiny bit, I tried to have this kind of sadness.” The name of the collection, Le Nez Rouge, means the red nose – but also, it reminded Simon about his childhood illness that caused his nose to be constantly red. Childhood memories and the whole idea of naivette is from the very beginning present in Jacquemus’ career. The designer is just 25, won the second LVMH Prize Award and has more and more buyers in his Parisian showroom each season – it seems that the pressure is pretty high for him – but, Jacquemus just won’t entirely grow up.

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#2015 – Rosie Assoulin

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So, 2015 approaches its end, and it’s the perfect time to look back at the fashion designers who really made the cut this year. New York, London, Milan and Paris are full of great minds – but some of them have truly changed the course of trends, or rather the tendency for anti-trends. In my subjective choice, I searched for both, individualism and something more than “fashion”. 2015 is a year of designers, who made their creative vision a contemporary philosophy of everyday dressing and, of course, beauty.

Many designer who do evening-wear think that an excessive amount of Swarovski and flesh-exposing-cuts is just it. But thankfully, Rosie Assoulin is the woman who says a loud “NO” to that nonsense. The New York-based designer creates dresses which are mostly categorised as “evening” ones, but surprisingly look as good with white sneakers as with heels. By looking at her previous collections, it’s easy to conclude, that these simply cut, boldly coloured dresses look at their best with sweatpants and yes, even with hoodies.

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AW15 – The stand-out pieces of this collection are the signature, cropped tops worn over white shirts, corduroy pants and of course, the dreamy maxi-gowns. The winter collection went totally against the grey-scale colour palette, giving us a diversity of reds, pinks and greens.

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Resort’16 – Ruffles! Everywhere! On trousers, on shirts, on dresses – a ruffle mania. Rosie Assoulin presented a playful collection, which fused her evening attitude with something more R&B. The statement culottes had those huge, hand-made daisy-shaped cut-outs while her classy dresses smartly flipped into a fancy party or a friend’s brunch simultaneously. Also, the Woodstock-like dyed over-sized trousers had a moment. But again, the ruffles were really the stars of this collection – the curcuma coloured top with ruffled sleeves was everything. Just like the pink top which surrealistically reminded an ethereal waterfall made of ruffles.

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SS16 – For her spring-summer 2016, the designer took us to one of New York’s public pools, which had its murals painted by Keith Haring. The location had a lot to do with the collection – swimwear was the key, and that was visible by looking at the very first looks. Bikini tops were worn in different configurations, while happy, slightly trippy stripes covered the voluminous flares. The colours were bold and nutritious – intensive colours made me want summer to come back as fast as possible! Assoulin’s signatures gowns are famous among New York fashionistas for their carefree attitude – this season, they had something to do with Diana Ross’ glamour. Ruffles, bows – and beautiful silhouettes are as usual ruling. That’s sure – Rosie truly enjoys her play with fashion! And I wish her the same in 2016!

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Unexpected Muses

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It’s clear that fashion has always had its muses. This season, the designers looked forward to all decades – and all of them had their unexpected muse that influenced the whole collection, even though she wasn’t pinned to the moodboard… here is a break-down of spring-summer 2016’s eight unconventional women who left their style DNA forever in fashion!

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Kim Gordon x Marc Jacobs

Kim Gordon, the vocalist and guitarist of 80’s/90’s top grunge band, Sonic Youth, seemed to be present with her spirit in Marc Jacobs’ spring collection. Kim is in Marc’s fashion story from the very beginning – when he was at Perry Ellis, she performed at his debut show. Then, Gordon appeared to be in Jacobs’ first ever advertising campaign in 1998, photographed by Juergen Teller. The recent collection of the American designer focused on the Old Hollywood glamour, however the off-duty, grungy twist was visible in the way the models wore their dresses. They really didn’t care about them, and this was very her.

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Doona Bae x Louis Vuitton by Nicolas Ghesquiere

Doona Bae, the actress of the iconic science-fiction film, Cloud Atlas, became an instant, yet very unexpected muse of Nicolas Ghesquiere. Her home-cut bob and manga inspired way of dressing reflects one of the top looks from Louis Vuitton’s collection. The cyberpunk, sci-fi aesthetic is Nicolas’ current obsession – so no wonder why Doona’s film character excites him so much. Just check out his Instagram account.

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Madonna x Miu Miu

Miuccia Prada conveys, as she likes to describe, something “perverse and girlie” to Miu Miu. The recent collection, filled with sheer apron dresses, felt seductive and elusive at the same time. Just like Madonna’s style from Erotica and Human Nature period – a lot of flesh exposure, satin underwear and transparent mini dresses, as everyone can distinctly remember. Erotica, romance. I’d like to put you in a trance.

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Courtney Love x Chloe

Chloe is all about freedom and care-free attitude this season. And this attitude is something you can consider as Courtney Love’s way of being – concerts, parties and fun. Take a note at the photograph above.

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Meryl Streep x Celine

Lately, I have watched Woody Allen’s Manhattan film, and I am surprised to admit that whole New York used to wear Celine dresses! Just look at Meryl Streep, who played Jill – the minimal, light dresses she wore made me think of Phoebe Philo and her feminine, creative direction at the coveted Parisian brand. And, I must say – Meryl looks flawless in this film.

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Sade x Anthony Vaccarello

Sade’s Soldier of Love is as timeless, as denim, which was seen in Anthony Vaccarello spring show. A simple, well-fit pair of jeans can make every outfit look effortless, and Sade has proved that throughout her career.

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Diana Ross x Vetements

Demna Gvasalia would have never considered Diana Ross as his SS16 muse publicly. But the sparkling, sequin dress from the most anti-fashion and anti-corporate brand, Vetements, just screams Chain Reaction. Disco vibes alert is turnt on!

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Frida Kahlo x Gucci

When I saw this dress designed by Alessandro Michele, my first thought was “Frida Kahlo would nail this one”. The meticulously embroidered tehuana dress is such a bold nod to this eccentric, Mexican artist, who totally changed the female art scene. I am in awe – if you ask me, this is the most beautiful dress of the season.

Models – SS16

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The season of spring – summer 2016 was not only full of stunning collections – also, it was one of the most diverse seasons EVER, which is a pretty big success. The model casting was much more colourful than the seasons before (even though white models are still dominating the shows). There was also a strong focus of hair – from natural afros and mullets to bald-heads and pixie pinks, the woman of SS16 is every woman. Literally.

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Karly Loyce

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Lorelle Rayner

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Fernanda Ly

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Frederikke Sofie

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Molly Bair

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Natalie Westling

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Aamito Lagum

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Stella Lucia

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Alice Metza

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Greta Varlese

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Lineisy Montero

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Harleth Kuusik

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Poppy Okotcha

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Ruth Bell

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Edie Campbell

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All collages by me.

New York’s Go-To. Maryam Nassir Zadeh SS16

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Maryam Nassir Zadeh is a go-to label and store in New York, where eponymous, yet affordable clothes and accessories are sold. For her namesake line, Maryam released the spring-summer 2016 look-book, photographed by talented Lea Colombo. The clothes are presented by two models, who reflect the Nassir Zadeh client – Mari Giudicelli and Susan Cianciolo. Devoided of fashionista crowd and massive PR explosion, the SS16 collection is a combination ranging from the designer’s  signatures – note the super comfortable leather sandals and flattering dresses – to chic high-waisted trousers, sheer shirts and ecru shaded swimwear. However, the most exciting part of the line’s collection is the introduction of reworked denim. A pair of MNZ jeans, patchworked with diversity of indigo washes, seems to be the brand’s future best-selling piece, just like the glove shoes which stole the hearts of many women in the past seasons. Although Nassir Zadeh shows her collections one month after the New York Fashion Weeks, she never fails to deliver hearty and supremely stylish clothes.

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