For her creative project #StellaBy, Stella McCartney invites different artists and photographers from around the world to work with the brand’s fashion. Recently, McCartney chose to collaborate with the captivating lens of fashion and portrait photographer Nadine Ijewere. Nadine is a South Londoner and is part Jamaican, part Nigerian. Nadine’s work reveals hidden depths in her subjects, shining a light on their strengths and vulnerabilities. We cannot get enough of her subtle yet striking use of colour, while her sense of storytelling leads our imaginations on a journey of discovery. Embracing diversity and untouched beauty, the photographer explores orientalism in fashion – the result is bold eclecticism and pure creativity on the Nigerian rural landscape.
All clothes in the shoot are from McCartney’s latest women’s and men’s collections.
I can’t remind myself the last time I have written anything about Stella McCartney on my blog – her women’s fashion doesn’t appeal to me that much lately – but her first menswear collection is just too good.
Men’s fashion at Stella McCartney? That’s quite unexpected, honestly. The look-book dropped yesterday, just a few days before first spring-summer 2017 clothes hit the stores. Without any fuss, any special announcements. A great surprise for men, who felt close to Stella’s aesthetic, but didn’t find their sizes on the racks. The clothes aren’t presented on typical models, but on a pack of street-casted guys and cool-creatives, which is totally different to McCartney’s main line, where we’ve got hot names and top models in advertising campaigns. If I had to choose from this collection, I’m sure I would catch every single piece – from those chunky knits to over-sized trench coats. These are contemporary essentials, I guess. Pajama look is so me; lovely knitted sweatpants and slouchy cardigan are on my list since right now. Stella, Stella. I’m hopelessly in love with your vision of men.