La Montagne. Jacquemus AW21

We haven’t seen a Jacquemus collection since last summer. Just like some other brands, Simon Porte Jacquemus decided to ditch the traditional fashion calendar even further, getting closer to the “see-now-buy-now” model. His autumn-winter 2021 collection is already available on the label’s e-shop. Another change? The designer seems to leave behind his favourite sun-drenched, South of France theme, and takes a slightly more serious, utilitarian path this season. Don’t get me wrong – it’s still undeniably Jacquemus. Just a bit more streamlined and approachable. “The smell was like fresh grass. There were sounds like little birds when you went in. I wanted to make it like a green and blue bubble—nature but unreal. Like you go in, and you find yourself somewhere else.” The IRL show was called “La Montagne”, a title which set up the anticipation that it might have literally taken a crowd to the French Alpes-Maritimes, or another outdoor spectacular such as the epic lavender-field Provençal runway show he organized in 2019. But, no. Porte Jacquemus exclaimed: “That’s exactly why I didn’t want to do a mundane location or anything. I think a lot of people are doing crazy shows outside and I didn’t want to do the race of the most crazy spots of the planet. Because I wanted to focus on the clothes and on the design, and not repeat myself, into like a perfect formula.” In other words: Porte Jacquemus is still young enough to want to be a contrarian, to be the person who never gets caught into a trend or a stereotype. There was a lot of lockdown time with his team to think about how that would shape up. Giantly and tinily was the answer, a surreally playful over-and-under proportioning of garments. “The collection started really with the frustration of corona,” he said. “We had the option, you know, to repeat ourselves, to do a perfect jacket and a nice linen dress and stuff. That’s nice, it’s beautiful, but we were super-frustrated, so we wanted to explore more.” Notionally, the Montagne of his title might resonate with everyone who’s been on that vertiginous, lonely hike through isolation from friends all this time. In practice, it wasn’t at all about athleisure. “Because I know Patagonia does much better hiking clothes than us,” he said, laughing. “Because we’re a small brand doing fashion, and we wanted to mix that with, like French couture elements. So it was between that, and the naive, happy Jacquemus of before.” It was shot in profile, video-wise, mini and maxi pieces in the same outfit, randomly framing lots of skin. Cropped puffers and abbreviated tailored jackets over bras strung together with widely placed clips – abs on show, triangular slices of inner knee on show, all popping with shots of fuchsia, orange, red. Cool, not overly demanding, easy – sometimes you just need that. 

“Live” collage by Edward Kanarecki.

Hello Happiness. Marc Jacobs AW21

Even though I was in the “out of office” mode for a week, hiking in the Polish mountains, I watched last week’s livestream of Marc Jacobs’ graceful runway come-back, and I couldn’t be happier. Jacobs hasn’t shown a collection since his spectacular autumn-winter 2020 presentation circa February of last year, choreographed by Karole Armitage and starring a corps of professional dancers backing up the likes of Miley Cyrus and Bella Hadid. The year-long break from fashion shows wasn’t only a time of changes for the brand, but also a much-needed pause for Marc himself. There were even rumours the designer would ditch the runway forever. Thankfully, that didn’t happen, and here we are with this radiant, bold and strong line-up. What we got was Marc Jacobs couture, a bold statement about the dynamism and allure of dramatic mid-century and Space Age-y proportions, filtered through an American sportswear vernacular and put together with an eye to the assemblage style and rule-breaking of Gen Z. Jacobs has clearly been paying attention to the ins and outs of fashion: there were both ribbed knit bodysuits and holographic paillette dresses here, which alternately conjured lockdown homewear and reemergence proposals seen elsewhere. But this collection was less about where we’ve been or the current fashion conversation than it was a raising of the fashion bar, which I think makes it so, so special. It read as an endorsement of adventurous, even extravagant silhouettes: puffer hoods and snoods, cocoon coats, skirts over pants, and faux fur scarves that trailed behind the models like trains. On one side, there were chunky sweaters and almost iridescent ski pants; and on the other, bodysuits cut out at the sides and back worn with flat front midi skirts in Op Art intarsias. Fashion with capital F, yes please! Outsized outerwear was a big story, some with enormous block logos, another outlined with long fringe in the same sans serif shapes. When this collection arrives at Bergdorf Goodman (the legendary New York retailer is said to be exclusively carrying the runway offering) in the autumn these jackets and coats will command attention. Probably the most spectacular pair of looks came in black and white bias stripes: clingy quilted dresses, topped by a puffer bolero in one case and a puffer stole in another. Marc’s press-notes, which titled the collection as “Happiness”, emphasised that joyful feeling of fashion being fashion at its best. “On the journey back to doing what we love most, in the wake of immeasurable loss, loneliness, fear, anxiety, and uncertainty, I am reminded of why creativity is so vital to our existence. To life,” he wrote. All this came in the lead-up to this September’s Costume Institute exhibition devoted to American design, and curator Andrew Bolton’s insistence that it – it being American fashion – is indeed as emotionally resonant as its European counterpart. And Marc Jacobs definitely keeps on leading the pack of contemporary fashion designers from the USA.

“Live” collage by Edward Kanarecki.