HC: Galliano. Maison Martin Margiela SS15

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At the end of the show, every Instagram post said one thing: he’s back. Who? Of course John Galliano. The biggest couturier of 21st century, the story-teller of fashion, the provocateur – is back in great form. At Maison Martin Margiela.

His debutant show was presented in London – which is a major change because all previous Margiela collections were presented in Paris. But in reality, London was the main inspiration behind the Artisanal presentation. It’s youthful attitude, beautiful people and monarchy vs. punk conflict strongly influenced John throughout his career and while creating the collection.

The first look was suprisingly Margiela, but not that much at the same time – Galliano trailed toy cars across the collaged landscape of a tiny suede sheath. The sheath is the signature Martin Margiela piece, but the infantile elements are making us think of John’s spirit of fantasy. Within this excessively embroidered collection, we’ve met so many bold characters. The red queen coming straight from a fairy-tale. The tribal leader wearing a pagan veil. The rebellious dame looking like Vivienne Westwood. The chic dandy in black suite. Many of them were unknown to the house codes, but they feel close to it with their strong identity and need of experimenting.

With a blink-and-you-missed-it bow, John Galliano was seen wearing an iconic white coat from the Margiela atelier. Famous for showing off with his own outfit, this time he thought that’s not needed – the collection itself was so fearless, daring, heroic and stunning, that only the visual experience can express it!

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Galliano at Margiela

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Guys, that’s happening. John Galliano is taking over Maison Martin Margiela, and presents his first Haute Couture collection this month. Firstly, this combination felt a bit awkward to everybody – Margiela was always known for “minimalism”. But that’s just a fashion stereotype. No. Maison Martin Margiela has never been a minimal label. It’s dramatic, bold, edgy, different. The fact that real Martin Margiela never gave any interview and he is totally anonymous up to today, doesn’t mean that the label is minimalistic. Just look at their past artisanal collections – they are full of couture embroideries, one-of-a-kind textiles (for example tapestry based on La Femme du Roi by Paul Gauguin (1896) or draping made from two hanging textile prints of Mira Lunar, designed by Verner Panton) and fantastic jewellery. Maison Martin Margiela also brought a lot of unexpected accessories to their ready-to-wear – transparent plexi clutches with artificial roses inside or the famous tabi boots, which look like a horse hoof.

I am writing about this, to prove you one thing – reflecting on John Galliano’s collections in the past for Dior, his style should be perfect for Maison Martin Margiela. The fact, that he got drunk and started to say cruel  things about Jews in one of Parisian caffees few years ago made him lose his own namesake label and Dior. Everybody showed Galliano their back, and from the first place everybody fell in love with Raf Simons. But forgetting the political matter which was strongly emphasized by LVMH (nobody’s sure whever these guys simply didn’t frame John into this “scandal”. Maybe they simply wanted to get rid of him?)- fashion world felt dull after Galliano’s departure. And the word minimal really matches Raf Simons – yes, his dresses are up till now the most sleepy of all during Haute Couture week in Paris.

But now, Renzo Rosso group, which owns Margiela, took over John Galliano. And hopefully, the fashion world is going to cheer up again, with this man. While waiting to see Maison Martin Margiela Haute Couture SS15 by John Galliano in few days, have a look at he  biggest Dior / Galliano couture moments and last season’s Margiela / Matthieu Blazy show.

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To Meadham Kirchhoff

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I need to confess something. When I heard the news, that Meadham Kirchhoff won’t show it’s AW15 collections becaues their “debts have caught up”, I nearly started to cry. That might surprise you- right, I never really wrote anything special about Meadham Kirchhoff. On my blog, I post only this what I like and feel- and Meandham Kirchhoff’s style is not always on my taste radar. But I always, always observe their collections with some kind of amusement and respect. They were, and are, so brave. In the sea of minimalism, normcore or 10,000 euro Valentino dresses, it’s hard to have a label with clothes which do not match any of those three categories. Well, only if you are some kind of Versace. In reality, Kirchhoff’s pieces are pricey, but they are as beautifully embroidered, as for example Erdem. Then, another problem strikes. “The way the industry works, you’re driven to do all these grandiose shows, all these things that are incredibly expensive,” Benjamin Kirchhoff said. “and then one day, the sponsorship runs out. You’re on your own.” Meanwhile, Edward Meadham pointed to the struggle to fulfill orders for stockists: “It’s always seemed like, ‘How do we do this? How do we keep up?’” In other words, Meadham Kirchhoff didn’t have trouble until they became an REALLY independent label.

But what’s interesting, is the fact that Meadham Kirchhoff is seriously loved by Londoners. They are so true, real. I think it is the last big something after Vivienne Westwood’s SEX shop and Alexander McQueen years in London. It’s punk, it’s cool, it’s something buzzy and fuzzy. The glitter jumble; the ribbons attached to every pair of boots; the tampon tree at SS15 show venue. Kitsch is sick, but in both meanings at Meadham Kirchhoff. Well, what can I say more. I just wish them a bright future (and this type of talent always finds it’s right path). The rumour has it, that possibly Benjamin and Edward are going to takeover Schiapparelli which was suddenly abandoned by Marco Zanini. And that would be EPIC. I also see them at Oscar del la Renta, if not that boring Nina Ricci guy.

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Y-A-W-N to fashion without Meadham Kirchhoff.