The Dior couture show for SS14 was a perfect marriage of modern elegance and sport chic. The sheer, flawless dresses made out of high-tech fabrics looked simple and comfortable, while they were worn not with classical stilettos, but with… trainers. Yes. The haute couture show was accompanied by sporty footwear. And I must admit- I am insanely in love with this idea. The new vision of couture created by Raf Simons is about paying attention to detail, but making it all comfortable… but still expensive and luxurious. As always, the collection was presented in Musee Rodin, that was for time being transformed into a white, hand sculpted room where the show took place. What I loved was the 60’s approach of prints and colours. And of course the feminine touch Raf Simons challenges every season at Dior!

Dior
René Gruau. Dior Pre-Fall’14
This super cute collection by Raf Simons for Dior reminds me too bad of Laduree macarons and the smell of Parisian perfumeries. With beautifully ilustrated dresses by Rene Gruau from 40’s, this collection is definitely one of the best from Raf. The coats in pastel colours, the poncho mixed with a graphic shirt and the new versions of Miss Dior bags match my taste a lot. And I love how Simons takes archives back to present- in his way, it feels much more fresh and artistic.

Paris: Crazy About Dior
Paris is crazy about Dior! First of all, they opened a pop-up store on Rue du St. Honore with cosmetics and perfumes; then because of Christmas and New Year, they hang a huge, shiny chandelier above the entrance to Avenue Montaigne’s store… and also changed the store’s windows into Resort 2014! The windows show the models wearing the colourful dresses and bags with a backround made of cut-out texture, presenting the daily life of Parisians- through windows.
And if you feel it’s not enough, then here is your SS14 Campaign preview of Dior. Stella Tennant (the new star of the Parisian maison) looks as always amazingly good, and the dress, bag and shoes designed by Raf Simons… simply beautiful. Dior really got Paris in it’s hands!


