A.P.C., M/M and Bruce

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I’ve recently scored the Transmission book by Jean Touitou on a discount at Voo Store, and I’m so, so surprised by some of the projects the founder of A.P.C. gave creative birth to. For example, back in 2008, the French label invited the art direction gurus from M/M Paris and the quite unlikely match –  Bruce Weber (he’s a risky topic, I know, but let’s acknowledge that the body of photography he created throughout his career is a masterpiece) –  to work on the advertising campaigns. For spring/summer, we’ve got Louis Eisner and Kim Noorda enjoying themselves on beach dunes, styled by Christopher Niquet. While for autumn-winter, we’ve got Gia Coppola enjoying a breakfast with her lover. This time, however, M/M and Bruce took Joe McKenna as the stylist. What I love about the two campaigns is the warmth conveyed by Weber, and the artistic touch brought by M/M Paris’ doodle-like logos. They feel realistic, yet magical at the same time.

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Femininities. Rodarte AW18

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When actors, musicians and celebrities appear in fashion, the result often results in lots of buzz and fuss. But for Kate and Laura Mulleavy, the autumn-winter 2018 Rodarte look-book is about “portraits of friends”. By “friends”, they mean their long-time muse and collaborator, Kirsten Dunst (she plays the main role in the sister’s debutant film, Woodshock –  worth watching) who poses in a red, floral gown, pregnant. She looks so blossoming. But it’s not only Dunst! There’s Grimes, whose ethereal, out-of-this-world music matches Rodarte vibes and that couture-ish Edwardiana frock; Chloe and Halle, the R&B duo, who twirl cherry-blossom umbrellas; Kim Gordon in a sharp leopard print-ensemble; Rowan Blanchard, actress/activist in a cute varsity jacket; Gia Coppola wearing a chic, faux-fur look; Miranda July, wearing a silk chiffon dotted dress; and others. Mulleavy sisters pursuit the idea of womanhood in their work for years, and this season they embrace that with double power. Choosing those women (who inspire them and represent different femininities) to model their clothes is the best possible choice the designers could make. I’m really, really in love.

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Collage by Edward Kanarecki.