Meeting Ormaie

About a month and half ago (yes, I know it’s been a while… but the coverage of all the fashion weeks going on felt like an eternity), I went to Warsaw for Galilu’s intimate meeting with the mum-and-son duo behind Ormaie Paris, a niche perfume label that’s more than just a scent. Ormaie is a family run fragrance maison with roots deep in art and nature. Creativity is at the heart of the brand – Ormaie’s founders, Marie-Lise Jonak and Baptiste Bouygues, have brought together artists and artisans to write each chapter of the Ormaie story. All of the Ormaie fragrances (there are seven) are composed solely of natural ingredients with the ultimate goal of elegance and quality. The ultra-chic, geometrical flacons attract the eyes; the titles and descriptions of each of the perfumes excite the mind. Let’s see. Yvonne is modern homage to the classical feminine perfume, blending rose and the chypre notes with the scent of red fruits (and it appealed to me so much that I had to get it the moment I discovered it at Galeries Lafayette Champs-Élysées in Paris). Toï Toï Toï, a German expression ballet dancers say to wish good luck before going on to perform, labels a fragrance that evokes polished wooden boards of the stage and the dancer’s waxed ballet shoes. Meanwhile L’Ivrée Bleue is a narcotic scent that depicts the eroticism of Gauguin and the jungle themes of Rosseau. It smells dark vanilla, of rum and of the scents of the island. Oh my.

All photos by Edward Kanarecki.

Dream. Jacquemus SS20

Although I’ve been sick for a couple of days, and a collection that happened a week ago in today’s fashion industry’s pace seems like a year ago (especially during the endless fashion week of menswear, resort, ready-to-wear and couture), I’m still sure of one thing: Jacquemus spring-summer 2020 collection was a DREAM. By now you surely have seen hundreds of images of a vibrant pink runway going through field of purple lavender, under the gorgeously bright blue Provençal sky. Simon Porte Jacquemus took the fashion crowd to his hometown region and celebrated his brand’s 10th anniversary. The brand is completely independent, super desirable and Jacquemus, the person himself, is the same French guy with a joyful spirit. While anniversary collections tend to be a remix of a brand’s biggest hits, Jacquemus presented lots of hot newness that keeps on developing the brand’s language. “I wanted something sophisticated but at the same time as light as a cocktail in summer,” he said backstage. The moment when Mica Arganaraz opened the show in a white, over-sized blazer, it was clear that tailoring is on the designer’s mind. He nailed it for both, women and men. Parachute dresses in olive-green and bold fuchsia were my personal highlights, just like the shirts with Cezanne-esque landscapes and culottes in utilitarian styles. Jacquemus is a major accessories business, and this season he didn’t dissapoint. From XXL bazaar bags and signature art-heel shoes to old-school net grocery bags and basket handbags (they seem to stay with us), you want it all. Happy Birthday to Jacquemus, the brand. Big, big congrats to Jacquemus, the person!

Collage by Edward Kanarecki.