Interview with Isaac Reina

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The list of inspirations that designer Isaac Reina names include architects and industrial designers like Jasper Morrison instead of the usual fashion suspects. That’s not to say that Reina doesn’t know luxury – he spent years at luxury leather giant Hermes, and collaborated with Maison Martin Margiela. It’s just that his version of luxury relies on what is not said, knowing when to use luxury elements and when to refrain from all the embellishments and other. I am happy to present you our June interview with this amazing leather goods designer from Paris!

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How would you describe “the user” of Isaac Reina leather goods?

Architects, designers, photographers, graphic designers… For now, our typical client is someone extremely cultured and exigent who is generally looking for an alternative to big brands that are too much distributed. They find themselves in our products which are more discrete and confidential.

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Are your leather goods “minimal” or rather “sophisticated”? Or both?

Both. We are always looking for the right balance between minimal and sophisticated. If we tend to do minimal work, we might forget some practical and useful aspects necessary in a bag or a wallet. If on the opposite we tend to do sophisticated work we might loose the strength of the first and formal essence of the product. Therefore, we are always searching for something ultra simple and sufficiently sophisticated or something sophisticated without excess.

You have studied architecture in the past. Does it influence your wallets, bags, backpacks, clutches and others?

Definitely. Because architecture is only made of geometry (square, circle, triangle…)which is also our tools and is a very similar approach. Of course architecture has its own techniques specific to architecture itself, like all profession has, very different but incredibly parallel in the projects.

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How would you define “luxury” in nowadays leather goods industry?

Luxury itself doesn’t interest me. But I am interested in someone feeling at ease with one of our bag or wallet because the product conveys values and shapes that correspond and suit him/her.

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Your brand is all about leather goods. Are you planning to expand the brand with shoes, etc.?

Not shoes at the moment. It is too difficult for me. But since a little time, i am working on new projects like stationary, small objects and furnitures to edit in the future. Why not?

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Special thanks to Isaac Reina for sending me the exclusive photos of his showroom and store in Paris,

38 rue de Sevigne

Visit http://www.isaacreina.com for more.

Paula Cademartori

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The success of Paula Cademartori‘s creations is founded on an aesthetic vision focused on intense care for details, combined with the determination to carry out production in Italy. Each bag is conceived as a design object to own and love. The precious seal of each model is a metal buckle, personally designed by Paula supported by her background in jewellery and industrial design. A fine factory brand, a modern vision of a logo that escapes from conventional designs. Discovered during Vogue Italia Talents, in 2010 Paula started her brand – now, in 2015, her mesmerizing, bold bags are extreme must-haves in Milan, and not only!

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LOTUS

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Cherevichkiotvichki

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The impossible to pronounce CHEREVICHKIOTVICHKI (in Russian: Черевички от Bички ) stands for “a shoe by Victoria” in the old Slavic language, but said in a playful childish manner. The beautiful story of Cherevichkiotvichki begins in Lithuania where Victoria grew up surrounded by the remains of Soviet culture and the uprising of Baltic heritage. Born in the family of factory workers she grew up to be fascinated by the extinct utilitarian lifestyle and nurtured memories of her childhood past transforming them into series of everyday objects – shoes. This stunning self-taught shoemaker performs copious amounts of research empathizing traditional craftsman-ship between her London studio and the atelier in Italy. I am truly in love with this brand- the shoes feel so full of attitude, like if they had their own life! And the way the accessories are presented also feels unique.

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Love. Celine SS14

celine1For me the most “holy” part of Fashion month is always the Celine show. It’s Phoebe Philo who does the big controversy, amazingness, aah an oh thing every season. And this season… CELINE WAS THE BEST COLLECTION OF ALL. You can do whatever, but it is the best for me this season. First of all the way of approach of new season- something about tribal chic, out of this world shoes with architectural heels in Zaha Hadid style, beautiful prints and magnifying colours. From minimalistic coats, you can find printed tops and even some awesome tribal inspired jewellery… The bags. The shoes. Everything is so impressive and hot that I would need a whole day to describe all my emotions. In other words thats all so… Amazing! How did Phoebe connected all of those usually difficult elements into one, beautiful part? She is a real fashion genius. Artistic images via Electric Soiree.

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Berlin: Saint Laurent Boutique

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As Hedi Slimane evolualize Saint Laurent, all the stores worldwide were totally refurnished. Now, all the spaces of that luxurious French house are all in marble and mirrors that I simply love! It’s just the rock and roll aesthetic of Hedi! Simple, minimalistic, but with balls. And the clothes that supply this store in Berlin… Oh my! Thanks to Hedi Slimane I love Mohair! The striped sweaters are really cool… And all these biker jackets! And grunge boots! Aww. ❤❤❤

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