Hello Happiness. Marc Jacobs AW21

Even though I was in the “out of office” mode for a week, hiking in the Polish mountains, I watched last week’s livestream of Marc Jacobs’ graceful runway come-back, and I couldn’t be happier. Jacobs hasn’t shown a collection since his spectacular autumn-winter 2020 presentation circa February of last year, choreographed by Karole Armitage and starring a corps of professional dancers backing up the likes of Miley Cyrus and Bella Hadid. The year-long break from fashion shows wasn’t only a time of changes for the brand, but also a much-needed pause for Marc himself. There were even rumours the designer would ditch the runway forever. Thankfully, that didn’t happen, and here we are with this radiant, bold and strong line-up. What we got was Marc Jacobs couture, a bold statement about the dynamism and allure of dramatic mid-century and Space Age-y proportions, filtered through an American sportswear vernacular and put together with an eye to the assemblage style and rule-breaking of Gen Z. Jacobs has clearly been paying attention to the ins and outs of fashion: there were both ribbed knit bodysuits and holographic paillette dresses here, which alternately conjured lockdown homewear and reemergence proposals seen elsewhere. But this collection was less about where we’ve been or the current fashion conversation than it was a raising of the fashion bar, which I think makes it so, so special. It read as an endorsement of adventurous, even extravagant silhouettes: puffer hoods and snoods, cocoon coats, skirts over pants, and faux fur scarves that trailed behind the models like trains. On one side, there were chunky sweaters and almost iridescent ski pants; and on the other, bodysuits cut out at the sides and back worn with flat front midi skirts in Op Art intarsias. Fashion with capital F, yes please! Outsized outerwear was a big story, some with enormous block logos, another outlined with long fringe in the same sans serif shapes. When this collection arrives at Bergdorf Goodman (the legendary New York retailer is said to be exclusively carrying the runway offering) in the autumn these jackets and coats will command attention. Probably the most spectacular pair of looks came in black and white bias stripes: clingy quilted dresses, topped by a puffer bolero in one case and a puffer stole in another. Marc’s press-notes, which titled the collection as “Happiness”, emphasised that joyful feeling of fashion being fashion at its best. “On the journey back to doing what we love most, in the wake of immeasurable loss, loneliness, fear, anxiety, and uncertainty, I am reminded of why creativity is so vital to our existence. To life,” he wrote. All this came in the lead-up to this September’s Costume Institute exhibition devoted to American design, and curator Andrew Bolton’s insistence that it – it being American fashion – is indeed as emotionally resonant as its European counterpart. And Marc Jacobs definitely keeps on leading the pack of contemporary fashion designers from the USA.

“Live” collage by Edward Kanarecki.

Beach Happiness. Rosie Assoulin SS17

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One thing’s sure so far – spring-summer 2017, in comparison to autumn-winter 2016, will be the season of optimism. We already had Altuzarra and Thom Browne to prove that with their joyous outings. Rosie Assoulin is another designers in the schedule, who looks for happiness in the world of fashion. We are so exhausted with reality’s perks. Why not just leave everything behind, and go to the beach with your colourful umbrella and a big, big hat?

With biodegradable packing peanuts resembling sand dunes, and sparse, potted palms all around the presentation’s venue, Rosie looked back at her Jersey Shore childhood while designing the new collection. Thinking of everybody’s beloved vacation symbol, umbrellas, she sent out a line of striped lurex dresses and over-sized pantalons. Those clothes are perfect for a summer escape – take the feminine, floral jumpsuit with ruffles, or a robe-dress in cream-white. “Have a nice day” t-shirt, styled with hippie pants, is cute and so not obvious! Also, to her summer wardrobe Assoulin introduces the first ever denim pants, kept in a cool, loose fit. Summer, please come back.

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Oh, and I nearly forgot. The bags. The amphorae-shaped straw bag in multi-coloured stripes is your new alternative of a basic, picnic basket. “Ceramicists are very calming”, the designer confessed.

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Summer Comeback. Rosie Assoulin SS16

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Rosie Assoulin‘s collections are always full of joy. For her SS16, the designer took us to one of New York’s public pools, which has its murals painted by Keith Haring. The location had a lot to do with the collection – swimwear was the key, and that was visible by looking at the very first looks. Bikini tops were worn over shirts, while happy, slightly trippy stripes covered the voluminous flares. The colours were bold and nutritious – intensive red and orange made me want summer to comeback as quick as possible! Assoulin’s signatures gowns are famous among New York fashionistas for their carefree attitude – they are not all about precious embellishments and a typical, heavy couture feeling, but about an old-school, Diana Ross glamour. Ruffles, bows – and beautiful silhouettes are as usually ruling. That’s sure – Rosie truly enjoys her play with fashion!

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Aqua Vitae

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“It was an afternoon in Formentera, Balearic Islands, the idea of Aqua Vitae came to Francis Kurkdjian Mounting an old bike, after giving gradually Finally, air heat on his face was deliciously fresh. intensifies the flavors of the sun of nature around him. Aqua Vitae, the water of life, when life is simply beautiful, a shell sensuality extremely sensitive to the irrepressible freshness. ” I fell in love with all Maison Francis Kurkdjian fragrances since I saw them and smelled in Bergdof Goodman in New York! All of them are so mind opening, sensual and joyful! This new perfume Aqua Vitae of this house will soon hit the stores, with it’s scent that gives you energy for beautiful life and happiness!capture-d-ecran-2013-07-04-a-234245_631aqua-vitae496-83022651-AQUAVITAE_M