“Questioning the cliche of the exotic, the cliche of the perfect summer- of impossible happiness” Miuccia Prada said in one of her very elusive comments after her Sunday Milan men’s show for S14. The wild and awesome muraks around the runway- in red, yellow and green- meant something more than a extra ordinary decoration. There was this helicopter flight sound around. The models in flower printed jackets were up to no good.
As the mysterious businessmens were walking around, holding some Shanagaim postcard like bags that looked creepy. These weren’t some kind of Gaugin flowers- the architect Rem Koolhaas and his OMA organization, described the set as “menacing paradise”. But who wouldn’t love to li e here? Clothes are rich and fresh, full of desire? There is nothing new about Tahitian shirts which Prada used before. There is still this allure feeling. It’s all about the rich mans that colonised Vietman and used their goods for them. Well, you’ve got to be imaginative to give such a dense and realistic idealogy…