Rouje Paris

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Jeanne Damas is a French actress and model, and most of all, the definition of a French girl. Oozing with love for Jane Birkin’s style and Parisian nostalgia, Rouje is Jeanne’s eponymous, friend-packed label with extremely chic and surprisingly affordable essentials. Mini-skirts, flared jeans and flower print dresses – it’s all about feminity, but a touch of the past. Rouje is also a tribute to every woman who inspired Damas. “I’ve always been surrounded by women with strong personalities; my mother, my sister, my aunts, my friends. I am fascinated by the appearance they can have – simple details such as a walk, a way to talk, gestures, a way to wear a piece of clothing.” Both, the website and the brand’s Instagram feed (I’ve mentioned it here) is filled with analog photographs by Sophie Arancio and Adeline Mai, keeping it in the moody vibe of the label’s designer and muse in one person. J’adore.

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Cashmere Drapes, Reconstructed Dutch. The Row Pre-Fall’16

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Mary-Kate and Ashley Olsen streamed their pre-fall 2016 look-book a week ago, with an over 2 month delay in comparison to other brands. However, it’s just in time before these clothes hit the stores, so on the 1st of May. Breaking news: The Row looks like a brand you will desire this autumn, even though I doubt you’re wondering about the next season knits right now. It’s a multi-layered, cashmere covered wonderland of softness and warmth, draped and reconstructed. Ribbed wool pants and dresses are as usual the The Row’s priority pieces, while the jackets with flowing silhouette look as if they were ripped out of a Dutch still-life portrait. There was a kind of elegant delicacy in this collection, too –  a milk-white slip dress with a ruffle at the hem worn with a button-down shirt, updated with puffed sleeves. Statuesque, yet light. The slouchy suede shopper bag ranks up high, too, as one of the best accessories of the season.

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Big Pants Tale

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Lena in her N21 flares

Although big pants / flares aren’t always pleasantly seen in the society, let’s be cool about them – if styled well, these pants can easily become an essential of your wardrobe. Noting that the floor-sweeping length is having its appearance everywhere, from Celine Resort 2016 look-book to Rosie Assoulin’s AW16 collection, flares (which not necessarily must be denim!) seem to be an old-school alternative of culottes, which unfortunately don’t suit everybody due to their very, very difficult silhouette. Worn with a lace, slip top or a DsQuared bomber with a badass, J-Lo fur hoodie, the big pants work with almost everything. And, what’s the most attracting about this unsung must-have, is that you can truly have fun with them. Make them look slouchy (Y/Project autumn-winter 2016), chic (N21 cappuccino shaded version) or on fleek (Balmain AW07) – and remember to free your inner Jane Birkin.

So, are the big pants having a 2016 tale?

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Y/Project AW16

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Eckhaus Latta SS16

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Céline AW16

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Carla Bruni in her apartment

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Rosie Assoulin AW16

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Céline Resort 2016

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Balmain by Chistopher Decarnin SS07

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N21 SS16 on Lena

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Maison Margiela in the 90’s

Farewell, Hedi!

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After months of speculations, Kering has confirmed – Hedi Slimane is leaving Saint Laurent. Did Hedi realise that there is not enough place for him and Demna Gvasalia, the other designer who makes cheap-looking clothes with four digit price-tags? Let’s be clear – Slimane, during his three-and-a-half year tenure was the master of hypocrisy. Do you remember the autumn-winter 2013, when he presented mohair cardigans, studded boots and skimpy, leather dresses? Some said it was a modern-day nod to Yves Saint Laurent’s controversial Le Scandale collection. But some were more realistic, and not that optimistic – these clothes looked like grunge, but a la River Island circa 2010 rather than Kurt Cobain. Even though in the same year Courtney Love became the face of Saint Laurent. If talking of another odd things that happened during Slimane’s “era” – the tiaras from SS16. One costs, yes, 995 euros here. And it gets even more ironic, when you note that this is a prom-like, brass tiara embellished with rhinestone. Not with gems, silver or, huh, diamonds. I doubt it’s even Swarovski.

However, Hedi Slimane can be at least praised for the speed and desperation with which he had totally revamped the house. The interiors of the flagship stores, which used to be so boring with Stefano Pilati in charge, got the marble upgrade, while the advertisement campaigns – starring Kim Gordon, Joni Mittchel and lately, Jane Birkin – were always photographed by him, and had a cool, LA-rooted rock’n’roll spark. Also, it’s reported that the revenue of the brand increased in all categories, from accessories to clothes. People are buying Saint Laurent, so there is surely an undefined reason for Slimane’s success. But then, why did he leave? And will Anthony Vaccarello, whose aesthetic isn’t far from Hedi’s, get the point? Time will tell. But for now, let’s look back at the journey that Slimane took us to.

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This Girl. Maryam Nassir Zadeh AW16

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Maryam Nassir Zadeh is New York’s favourite among stylish, sophisticated and down-to-earth women. Her boutique, with aesthetically curated brands, and her eponymous, namesake label, are known for an affordable, yet profound approach towards fashion you want to wear everyday. For autumn-winter 2016, Maryam is expanding her line, by continuing the denim obsession – a cool, off-beat pencil skirt, as well as patched 501-style pairs of jeans are about to storm the streets. The Woody Allen women, surrounded with calm neutrals, meets a lifey acid green shade of the pussy-cat bow dress; there is also the strong fur game, from cute teddy-bear jacket to a more “investment” coat in a deep, blue colour. When those clothes are going to arrive to the Lower East Side store, a lot of them will sell quick – for now, we can just try to recreate these looks thanks to Zadeh’s masterful styling tips…

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Photography by Ana Kraš, aka @teget