I feel proud to see a Polish accent in New York. AREA is the brainchild of Beckett Fogg and Piotrek Panszczyk – a brand, which changes the meaning of femininity. Their signature Braille-effect textiles made over-sized ruffles, elongated sleeves and glamorous gowns look lady-like, but not totally. It had a lot to do with the 70’s glamorama – the make-up, the hair, the whole “eponymous” bling. But from the other side, AREA makes it specific femininity look alien. Is it because of the embossed texture? Or the over-the-knee leg covers? And then, we’ve got the pilgrim shoes with buckles that are a totally diffrent story. It seems to me, that AREA has a lot to say… and I am really interested how will it evolve!