“They come back looking amazing, great skin, relaxed”, is how Jonny Johansson sees his friends and colleagues that have chosen to move away from urban environments to live in the countryside. Airy, light and cozy are the words to describe Acne Studios‘ latest collection – one of the best in a while. What the Scandinavian label has in offer for autumn-winter 2018? Well, everything is lovely, that’s first. Whether we’re speaking of the loosely fit, buttoned maxi-dresses in toned florals or plaid blanket coats, it’s a wardrobe that’s ready to please you in autumn, both in the city or in the forest (mushroom-picking!). Also, I can’t get enough of the colour palette, which reminds me of an idyll, late September rural landscape. You might ask yourself a question, why is the collection presented as early as Vetements or Proenza Schouler? Johansson’s decision for Acne Studios follows a certain ‘detox’ philosophy. Showing earlier, close in time to the menswear presentation, lets Johansson focus creatively on a specific concept and, to some extent, escape the regular Paris fashion week rush for limelight. And now, off to the country.
Collage by Edward Kanarecki.