Currency. Vaquera AW24

It’s quite ironic that Vaquera, a formerly New York-based brand with the best humor in this industry, opens Paris Fashion Week. It’s like a pill for the overdose of snobbishness that will avalanche on us throughout these ten, long days. Patric DiCaprio and Bryn Taubensee are candid about the harsh reality of being designers in 2024. Through their clothes, they manage to communicate these oh-so-not-fashion, yet relatable on human level, dilemmas. The time crunch between seasons, lack of days off, their bank accounts. What really ticked them off this season, they said, is how much they found themselves caring about money. “Fashion these days is dominated by the crudest form of currency,” DiCaprio said. “We felt like in the past, artistic merit, a vision, and being punk was a bit more of a powerful currency.” And so, in a punk move, they developed an American currency print and graffiti’d Andrew Jackson’s eyes or painted over his face with hearts, and stamped the word FAKE over the White House. And then they used it for a matching button-down and tie, the cummerbund on a loose-fitting pair of trousers, and the three-dimensional rosette bodice on a cocktail dress. Toying with another currency – sex – there were cone bra tops and cone bra-printed t-shirts, titty twister tees à la their icon Vivienne Westwood. DiCaprio and Taubensee aren’t naive enough to think that (real) fashion is an artistic pursuit, but they aren’t cynical enough to believe that it’s all about dollars and cents, either. They would like a day off, but then again, they wouldn’t change it. “I’m grateful for where we are,” DiCaprio said.