This year, Fendi celebrates its 100 years. Maybe that was the reason for Kim Jones to finally deliver a good collection for the brand. What kept it cohesive was the combination of house craft, toned-down color palette, and an attitude that stemmed from the jazz-age modernism of the 1920s. The embroidered flapper-dresses worked nicely with all the streamlined minimalism. Still, looking at the taupe shirt-dress, one just wonders what differs Fendi from Max Mara? Except for Baguette, pretty much nothing. It would be great to see some fun back at the brand, a Karl Lagerfeld-ian wit.

Collage by Edward Kanarecki.
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