Demna Gvasalia invited the guests to a 70’s famous, gay club “Le Depot”, where his fall collection was presented. The Maison Margiela alumn nailed it, just like last season – the clothes had this “whatever” attitude shouting all over them; it’s rare in Paris nowadays to see such an alternative fashion show – just like Jacquemus, Gvasalia brings old fresh mood in interesting venues. If talking of the clothes, we can observe two major things going on in here. First, the over-size trend which seems to be a signature for this brand. Second, the “Sapeurs-Pompiers” and “Sécurité” T-shirts, which looked like they might’ve been brought out in response to the Charlie Hebdo attacks that terrified the world earlier this year. And, of course it’s impossible not to mention other pieces – the exaggerated aviator jacket, the patent leather XXL boots, the mohair mini-skirts and the motor-bad-girl jacket.
But why was the show presented in “Le Depot”?“ “In Paris all of the good clubs shut down in the 70s,” said one of the designer after the show. The club culture that once gave birth to subversive subcultures might be dead, but Vetements team are ready to inject the city’s fashion scene with a punk spirit. There was no better place for it, than a red light-lit sex club. “I feel like there is a new energy in here. We want to push it – not necessarily to bring anything back, but to give it a new life. Things are still quite dusty, old and conservative.” You better keep your mind on this brand.