Bailey’s Pride. Burberry SS18

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So, what to expect from a designer’s final collection, especially after a 17 year-long tenure as a creative director and the person in charge for the brand’s business side? Well, pretty much anything. Christopher Bailey‘s last collection at Burberry was meant to be a blast. And there really are the reasons to praise the designer this season. “My final collection here at Burberry is dedicated to – and in support of – some of the best and brightest organisations supporting LGBTQ+ youth around the world. There has never been a more important time to say that in our diversity lies our strength, and our creativity.” Pride and optimism was reflected in everything, from the puffas to sweatshirts covered in raibow.  The Rainbow check, the latest iteration of Burberry’s most iconic symbol and designed as part of Christopher’s dedication of his last collection to LGBTQ+ communities, featured throughout the show. It was nice seeing that a brand like Burberry, so established and all, goes for an important matter!

Still, I’m on fence with this collection. The capsule of reissued archive pieces from the 1980s and 1990s rereleased felt new to Burberry, but the idea is quite pinched from Gucci’s current bootleg obsession. In overall, the collection was more Alessandro Michele, than Christopher Bailey. There were some clear signs of Demna Gvasalia and Phoebe Philo inspired tricks there and there – like over-sized, Vetements-y hoodies or Céline-ish lace dresses and plastic bags. In other words, I think the label tried hard this season to be relevant and look 2018. Nevertheless, Bailey had his big, last word to say with the collection. Where will we see him next? The time will tell.

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Collage by Edward Kanarecki.

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