Men’s – Be Who You Are. JW Anderson SS22

Partly digital, partly physical, men’s Paris Fashion Week starts today. The JW Anderson spring-summer 2022 (and women’s resort 2022) look-book was shot by Juergen Teller, who perfectly captured what’s on Jonathan Anderson‘ mind this season. “Caught in the moment, when sexuality awakens. There is palpable ambiguity, and provocative wrongness, to his dressing choices“, Anderson described the guy he pictures in this playful, bold offering. The collection hits a juvenile note with colourful and hedonistic clothing as a mean of self-expression that blur the lines between stay-at-home, sports and club dressing: “The kind of glorification of being who you are or what want to be: the idea of privacy of the individual“. The line-up’s instant must-have? All the strawberry knitwear, for both him and her. The designer looks forward to full re-emergence, and is clearly ready to celebrate the good days that are coming!

All collages by Edward Kanarecki. Look-book photos by Juergen Teller for JW Anderson.

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