A Certain Lifestyle. Loro Piana AW23

The fashion world seems to start catching up with Loro Piana. This Italian brand isn’t only delivering the finest cashmeres and vicunas to the Italian, as well as global, market, but also offers clothes that are synonymous with a certain lifestyle. Of course, it’s a very, very pricey lifestyle (*the Succession intro playing in the background*), but not a noisy one. There’s pretty much nothing flashy about Loro garments and accessories. You won’t find a single logo on the outside surface of their bags. Fashion trends, cores and themes don’t matter to this label’s design universe. The anonymous design team (the rumor has it that most of these designers came from Phoebe Philo’s Céline studio) keeps on refining the delightful house codes of Loro Piana, and the last couple of seasons are clear examples of that. The autumn-winter 2023 line-up is exceptionally great. This season, the brand celebrates the countries of its supply chains: Peru, Bolivia and Argentina (for vicuna) , New Zealand and Australia (for wool) and Mongolia (for cashmere). These inspirations were gently applied in pattern and tone to two collections – women’s and men’s – that worked hard to get along: adapted outerwear pieces from Loro’s more traditionally mannish canon were adapted for womenswear, while the pleated, fuller pants shape that the women’s team majored on was reflected in multiple menswear looks. An absolute harmony. Loro Piana is an inherently discreet brand that is traditionally more progressive in its technical development than its expression. This collection pointed to the shaping of a more coherent voice with which to declare its excellence.

And here’s a couple of my current Loro Piana favorites. Those are pieces you could have in your closet and actually never shop again. And pass them on as family heirlooms…