Routine Absurds. Balenciaga Pre-Fall’17

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Demna Gvasalia had spandex boots on his Balenciaga runway. He did gargantuan, big bazaar bags. The Georgian designer has even proved us that corporate dressing is not just for Angela Merkel and her wardrobe. With his every hit (and they get edgier and edgier with every season), the clothes you would rather burn than call ‘fashion’ become somewhat sudden objects of desire. Pre-fall 2017 collection is the best prove for that, as all of Gvasalia’s biggest moments at the house are refreshed and reminded. And they look fire. Every single piece. Even a scarf tied under the chin (we live in 2017, so it’s a ‘babushka hood’…) in intense fuchsia looks brilliant. A nod to Gvasalia’s Soviet origins? Probably. But feels so contemporary, even if you know it’s NOT.

Daily routine has its trashy, cringey, cheesy, but beautiful absurds. Just some food for brain.

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Collage by Edward Kanarecki; styling by Lotta Volkova; photography by Harley Weir.

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