Real. Marine Serre SS19

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Marine Serre’s second runway collection is best proof that she’s one of the most promising emerging designers out there in Paris. Her last collection was all about futuristic athleisure with a cosmic twist. Spring-summer 2019 is suited for daily errands down here on planet Earth. Serre’s already signature moon crest prints and scarf dresses (made of already existing, silk stock) were here, but there were many, many new additions that continue to make this label feel totally fresh. There’s tailoring, pimped up with Serre’s sporty sensibility; upcycled, couture-ish evening-wear that had a cool, utilitarian attitude about it; menswear that will surely please both, boys and girls. But what’s most important, the collection is fit for everyday life, even though it’s not about trivial basics. Plastic bags for groceries and patched jackets made of thick denim, perfect for a motorcycle ride. Some models walked the runway with their children (all wearing Marine’s crest printed outfits, of course), and some had their babies stylishly strapped in the front of their chests, raising the bar for mum-accessories in fashion. A wardrobe for a variety of life aspects. But what’s most impressive about it is that Serre’s visual language doesn’t get lost in all that. Each piece is distinctly her. And that’s an achievement, especially since Marine Serre isn’t a big, old brand.


Collage by Edward Kanarecki.

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