Soigné. Louis Vuitton SS17


Nicolas Ghesquiere chose to show his spring-summer 2017 collection for Louis Vuitton not at the usual location (Fondation Louis Vuitton), but in the brand’s future boutique. Place Vendome store is opening in 2017, but the decision to stage the collection in this raw, yet beautiful space, was a prove that even though Louis Vuitton might go to far-fetched destinations (like Palm Springs or Rio), its spirit stays in Paris.

When Ghesquiere worked at Balenciaga, his connection to the city was reflected in flirty dresses, unconventional elegance and intriguing layers – in other words, his aesthetic was the soigné embodiment of ‘Parisian chic’ myth. Throughout his Louis Vuitton tenure, Nicolas went global, slightly forgetting about his old, good affair with the city of love. However, the newest collection is just it: an elevated wardrobe of timeless pieces with the right dose of French borgeois. Drenched-in-gold jewellery; masculine blazers; Parisian model “off-duty” look feauturing grunge (or not so, with all those embroideries) t-shirts. How good can it be?

The 80’s are continously embraced by editors and stylists of such local magazines as Vogue Paris or Self Service. While the creative director is friends with them, the mood of this decade has been present in every single detail, from the ‘night-out’ make-up to crystal-embellished slit gowns. For a moment I thought that this is what Lanvin should look like now with Bouchra Jarrar – but then, you can perceive Ghesquiere’s hand in those tailored pants and desirable biker jackets. Magnifique!








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