Humor is Key. JW Anderson SS22

Juergen Teller, in all his near-naked glory, fronts JW Anderson’s spring-summer 2022 lookbook. The photographer had convinced the designer that he should shoot himself thus in his underpants with tires. For what is surely an in-joke satire on the Pirelli calendar (and the Italian tire company’s pin-up tradition), fitting right in 2021. Jonathan Anderson has collabed with Teller to produce printed matter, posters, and portraits of contemporary artists to send out in place of fashion shows during the pandemic. For the designer, the relevance of Teller’s work to the current zeitgeist is that there is “no retouching and no filter. You show things for what they are. You show being body-positive. You have to say, well, this is who I am.” Teller’s well-known, art world-sanctioned predilection for naked self-portraits predates the so-called post-pandemic situation by a long chalk. To Anderson, handing him free rein to work with models on the calendar project for spring 2022 satisfied his instinct for “something very blunt” and the fact that “you have to have humor.” Anderson continued: “Before the pandemic, I was showing a lot to gravitate attention. But what I’ve learned is that you have to have a very focused edit. You make your own pace, show what you want to show. My biggest fear is coming through the pandemic and not having changed.” He’s noticed “how excited girls and guys are, coming through this being more body-confident.” What that boiled down to is the “precision” of pieces like the semi-transparent, circular-embroidered, handkerchief-hemmed dresses and a tan leather shift, fastened with buckled straps. The crafty quirkiness of JW Anderson’s signatures is there, all right, in details like strands of upcyled plastic woven into shoulder-strap fringes and mesh mini-dresses. Looking forward, he says he’s serious about the “reset” everyone was talking about a year ago. His Instagram page was cut to three pictures on the day of the collection’s launch. “I don’t want to come through this pandemic being the same JW Anderson as before.” Quite a teaser for what may be to come.

Collage by Edward Kanarecki.

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