Beautiful Consistence. APC AW19

This was a classic A.P.C. presentation, with a few plot twists. Jean Toitou invited two collaborators for autumn-winter 2019 collection: Brain Dead, an Los Angeles–based streetwear brand, and Suzanne Koller, the house’s longtime stylist and Parisian friend. The first created graphic hoodies based on the 1972 documentary, Future Shock, in which Orson Welles, playing narrator, discusses how technology is moving too fast for humans to keep up. Koller, the fashion director of M Le Monde and Self Service, designed the collection’s black wool dress (worn by her currently favourite blond, Maggie Mauer) and an oversize parka that she teamed with a monochrome look in gray: chunky sweater, turtleneck, wool trousers, and leather boots. During his speech, Touitou joked, “Maybe you can guess which pieces are hers.” Knowing her style and work, you could think of Koller right away, even not knowing about A.P.C.’s collab.  A.P.C. values consistence, which seems like the best advise for any brand doing shows in Paris. And their eventual ‘surprises’ make this consistence even more beautiful.

Collage by Edward Kanarecki.

Would love to hear what you think!

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.